Course Pack-INTERNATIONAL COMMUNICATION (MCM604).
Course Pack-INTERNATIONAL COMMUNICATION (MCM604). International Communication- MCM604 VU 1 INTERNATIONAL COMMUNICATION (MCM604) Table of Contents Lec # Topic Title Page# 1. The historical context of international communication 3 2. The growth of the telegraph and the era of news agencies 6 3. The advent of popular media 12 4. Radio and international communication - The battle of the airwaves 14 5. International communication and development 18 6. New World Information and Communication Order and its influence over developed world over developing countries 19 7. Approaches to theorizing international communication - 'Free flow of information' 23 8. Modernization theory 26 9. Dependency theory 29 10. Media imperialism (revisited) 32 11. Gramsci’s Media Hegemony 35 12. Cyber space and public sphere 36 13. Cultural Studies perspectives on international communication 37 14. Theories of the information society 38 15. Discourses of globalization 41 16. Media Freedom : Control Vs Liberty 45 17. Freedom of Media in the Americas 57 18. Freedom of Media in Europe 67 19. Freedom of Media in South Asia 71 20. Freedom of Media in Arab world 79 21. Intercultural Communication Defined 86 22. Globalization and Hybridization in Cultural Products 89 23. Global Media Consumption 94 24. Regionalization and localization in the media market 103 25. Global Communication Infrastructure - The privatization of telecommunications 111 26. Free trade in communication 113 27. Liberalization of the telecom sector - Privatizing space — the final frontier, Case study: Huawei and Intelsat 115 28. Key players in the global satellite industry - Case study: Murdoch's News Corporation 123 29. The world of telecommunications 130 30. Implications of a liberalized global communication regime 132 31. Media Conglomerates and merger of Traditional Media with Interactive Media: The Case study of MSNBC 135 32. Global trade in media products - Case study: Televising sport globally — ESPN 143 33. Global news and information networks - Case study: CNN
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course pack international communication mcm604