Executive Summary Report US Automotive Industry

This paper mainly focuses on the level and nature of competition in the automotive industry, precisely car manufacturers’ market power in the United States. Market power is significantly related to the demand curve, which dictates the company’s discretion on its prices. The level of competition is connected to financial proficiency and industry cost-effectiveness (IBIS, 2020). Therefore, this report defines the factors that influence the automotive industry and firms within it, including the drivers in the industry and market structures and how they affect the automotive companies. On qualitative methods, this report will be looking into the automotive industry’s main structures and how they affect the level of competition and the key players in the industry and how they are distinct from each other.