Evaluating the use of social media in
business | Unit 3: Using Social Media In
Business - Assignment 1
Belson & Sons Opticians
© Arete Kosmos
, © Arete Kosmos
Name of business:
Belson & Sons
(https://belsonopticians.co.uk/)
Category:
Opticians (Eyecare)
Description:
A family eye care business for the local community
Products:
Lenses, designer glasses
Target audience:
Customers with mid-range incomes, fashion forward-thinking people aged between
18-35