MNB1601:
BUSINESS MANAGEMENT 1B
REQUIRED BOOKS FOR THE MODULE:
1] Introduction to business management
11th edition [2020]
By Barney Erasmus
Sharon Rudansky-Kloppers
Johan Strydom
2] Multiple-choice questions and answers for
Introduction to Business Management
2nd edition
By Sharon Rudansky – Kloppers
Johan Strydom
MNB1601: PROPERTY OF MAUREEN DAVID 1
,Hi Learners,
Thank you for purchasing my document.
Firstly, I want you to know that I have worked hard to
ensure that all answers contained in this booklet is 99%
correct.
I have incorporated detailed notes from the prescribed
book “Introduction to business management 11 edition”
and MNB1601 study guide. This makes it easier to focus
on one document when studying. All the relevant needed
facts are included to help you expand your knowledge in
the easiest way possible. To round of each topic, I have
included the questions and answers from the
recommended “Multiple-choice questions for IBM”
Some of you may have problems working out formulas
and equations, I have included step by step instructions
on how to work these problems out and a formula table.
I do hope that you find this booklet resourceful and
something to keep with you during your career for
reference in work.
If you need any other notes or guidance, email me on
Happy studying!
Maureen
MNB1601: PROPERTY OF MAUREEN DAVID 2
, This document includes the following topics
TOPIC 1: Operations management
Learning Unit One
• Keywords definition
• Operation management
• Operation management model
• Contributions of operations management
• Difference between products and services
• The classification of process types for manufacturers
Learning Unit two:
• Keywords definition
• Operations design
• The layout and flow of manufacturers and service provision facilities.
• planning and control of the operation process
• ISO/SANS 9001:2015 quality management system
• the implementation of total quality management
• Multiple choice questions and answers
TOPIC 2: Human Resource Management
Learning Unit three:
• Meeting human resource requirements and developing effectiveness in HR
• Human resource management and organisational effectiveness
• HR Planning
• Finding qualified talent
• Talent selection
• recruitment techniques used
• Developing talent
• The danger of the “shotgun” approach to development
• Performance appraisal
• Retaining talent
Learning Unit four:
• Employee motivation
• Abraham Maslow’s hierarchy of needs
• Clayton Alderfer’s ERG theory
• Frederick Herzberg two approach theory
• David McClelland learnt-needs theory
• Expectancy theory by Victor Vroom
• Equity theory by Stacey Adams
• Goal setting
• Laws affecting business activities
• Multiple choice questions and answers
MNB1601: PROPERTY OF MAUREEN DAVID 3
, TOPIC 3: Marketing Management
Learning Unit 5:
• The marketing processes
• Defining marketing
• The components of marketing process
• The marketing concepts
• Consumer behaviour
• Marketing research
• Marketing forecasting
• The total market approach [market aggregation]
• Target-market selection and position
Learning Unit 6:
• The marketing instruments
• Product decisions
• Three retail management strategies
• Brand decisions
• Manufacturer, dealer or generic brands
• Packaging decisions
• Product differentiation
• New product decisions
• The nature of product life cycle
• Price decisions
• Distribution decisions
• Market coverage
• Marketing communication decisions
• Multiple choice questions and answers
TOPIC 4: Financial Management
Learning Unit 7:
• The financial function and financial management
• Concepts in financial management
• Objective and fundamental principles of financial management
• Cost – volume-profit relationships
MNB1601: PROPERTY OF MAUREEN DAVID 4
BUSINESS MANAGEMENT 1B
REQUIRED BOOKS FOR THE MODULE:
1] Introduction to business management
11th edition [2020]
By Barney Erasmus
Sharon Rudansky-Kloppers
Johan Strydom
2] Multiple-choice questions and answers for
Introduction to Business Management
2nd edition
By Sharon Rudansky – Kloppers
Johan Strydom
MNB1601: PROPERTY OF MAUREEN DAVID 1
,Hi Learners,
Thank you for purchasing my document.
Firstly, I want you to know that I have worked hard to
ensure that all answers contained in this booklet is 99%
correct.
I have incorporated detailed notes from the prescribed
book “Introduction to business management 11 edition”
and MNB1601 study guide. This makes it easier to focus
on one document when studying. All the relevant needed
facts are included to help you expand your knowledge in
the easiest way possible. To round of each topic, I have
included the questions and answers from the
recommended “Multiple-choice questions for IBM”
Some of you may have problems working out formulas
and equations, I have included step by step instructions
on how to work these problems out and a formula table.
I do hope that you find this booklet resourceful and
something to keep with you during your career for
reference in work.
If you need any other notes or guidance, email me on
Happy studying!
Maureen
MNB1601: PROPERTY OF MAUREEN DAVID 2
, This document includes the following topics
TOPIC 1: Operations management
Learning Unit One
• Keywords definition
• Operation management
• Operation management model
• Contributions of operations management
• Difference between products and services
• The classification of process types for manufacturers
Learning Unit two:
• Keywords definition
• Operations design
• The layout and flow of manufacturers and service provision facilities.
• planning and control of the operation process
• ISO/SANS 9001:2015 quality management system
• the implementation of total quality management
• Multiple choice questions and answers
TOPIC 2: Human Resource Management
Learning Unit three:
• Meeting human resource requirements and developing effectiveness in HR
• Human resource management and organisational effectiveness
• HR Planning
• Finding qualified talent
• Talent selection
• recruitment techniques used
• Developing talent
• The danger of the “shotgun” approach to development
• Performance appraisal
• Retaining talent
Learning Unit four:
• Employee motivation
• Abraham Maslow’s hierarchy of needs
• Clayton Alderfer’s ERG theory
• Frederick Herzberg two approach theory
• David McClelland learnt-needs theory
• Expectancy theory by Victor Vroom
• Equity theory by Stacey Adams
• Goal setting
• Laws affecting business activities
• Multiple choice questions and answers
MNB1601: PROPERTY OF MAUREEN DAVID 3
, TOPIC 3: Marketing Management
Learning Unit 5:
• The marketing processes
• Defining marketing
• The components of marketing process
• The marketing concepts
• Consumer behaviour
• Marketing research
• Marketing forecasting
• The total market approach [market aggregation]
• Target-market selection and position
Learning Unit 6:
• The marketing instruments
• Product decisions
• Three retail management strategies
• Brand decisions
• Manufacturer, dealer or generic brands
• Packaging decisions
• Product differentiation
• New product decisions
• The nature of product life cycle
• Price decisions
• Distribution decisions
• Market coverage
• Marketing communication decisions
• Multiple choice questions and answers
TOPIC 4: Financial Management
Learning Unit 7:
• The financial function and financial management
• Concepts in financial management
• Objective and fundamental principles of financial management
• Cost – volume-profit relationships
MNB1601: PROPERTY OF MAUREEN DAVID 4
