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Prepare a business plan of a small / family business of your choice

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2021/2022 Written for academic year
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Business Function and Producers (UUMBA714ZM)
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Writing a business plan can lead to the future success of a business. in this vein, in this paper all the necessities for an effective business plan mention from mission and vision statement, core values, short and long term objectives, marketing plan, detailed action plan and financial plan. This business plan propose all the information must be mentioned in your work to ascertain you got the highest grade.

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Course Name: Business Function and Procedures


Name:



Student ID Number:



Title: Assessment Point 1



Prepare a business plan of a small / family business of your choice



Tutor’s Name: Giannis Theofanous



Date: August 22, 2021




1

,Sweet home

(2020-2024)




2

, Table of Contents


Introduction………………………………………………………………………………………5
1.Executive Summary…………………………………………………………………………..5
1.1.Company and Product……………………………………………………………..5
1.2.Business summary…………………………………………………………………5
1.3.Start-up financial summary………………………………………………………..6
1.4.Market Analysis Summary…………………………………………………………7

1.5.Vision Statement……………………………………………………………………7
1.6.Mission Statement………………………………………………………………….7
1.7.Core value…………………………………………………………………………..8
2.Strategic Analysis…………………………………………………………………………….8
2.1.Short-term Objectives……………………………………………………………...8
2.2.Long-term Objective………………………………………………………………..9
3.Market and Industry Analysis………………………………………………………………..9
3.1.SWOT………………………………………………………………………………10
3.2.Porter’s Five Forces………………………………………………………………11
3.3.PESTEL……………………………………………………………………………12
3.4.Marketing Mix …………………………………………………………………….13
4.Marketing plan………………………………………………………………………………14
4.1Competitors………………………………………………………………………..16
5.Financial Analysis…………………………………………………………………………..17
5.1.investors…………………………………………………………………………..18
6.Action Plan………………………………………………………………………………….19
7.Conclusion…………………………………………………………………………………..21
References…………………………………………………………………………………….22
Appendices…………………………………………………………………………………….26
Financial Statement Projection (2020-2024)……………………………………….26




3

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Subjects

  • business plan
  • marketing plan
  • project management
  • change management
  • vision statement
  • mission statement
  • core value
  • action plan
  • long term objective
  • short term objective
  • swot
  • pestel
  • marketing mix
  • porter

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