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DMI - SOCIAL MEDIA MARKETING EXAM Q. BANK QUESTIONS AND ANSWERS | VERIFIED AND WELL DETAILED ANSWERS |DOWNLOAD AND PASS | LATEST EXAM UPDATE 2026/2027

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DMI - SOCIAL MEDIA MARKETING EXAM Q. BANK QUESTIONS AND ANSWERS | VERIFIED AND WELL DETAILED ANSWERS |DOWNLOAD AND PASS | LATEST EXAM UPDATE 2026/2027

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DMI - SOCIAL MEDIA MARKETING EXAM Q.
BANK QUESTIONS AND ANSWERS | VERIFIED
AND WELL DETAILED ANSWERS |DOWNLOAD
AND PASS | LATEST EXAM UPDATE 2026/2027




To get the most out of your Pin, it is important to adjust your
content to fit the style of Pinterest. Doing so will ensure your
content has a better chance of standing out and appealing to
your potential audience.


What are some best practices for optimizing your Pins?


Choose TWO of the following:


Use vertical pins, ideally with a 2:3 ratio
Put your logo on every Pin
Choose gritty, raw imagery whenever possible
Use light fonts that blend into the background image
Use vertical pins, ideally with a 2:3 ratio

,Page 2 of 162


❖ Put your logo on every Pin




Before you launch a Pinterest marketing campaign, it is
important that you understand the platform's unique features.


Match each Pinterest feature to the correct description.
❖ Rich pin: This is a type of organic Pin that automatically
syncs information from your website to your Pins
❖ Story pin: This is a business profile feature that allows you
to record multiple videos and add images, lists, and custom
text in a single Pin
❖ Product pin: This is a pin with additional data such as
pricing info, availability, product titles, and descriptions
❖ Pinterest board: As a brand or business, it is important to
have a collection of these to help you organize and
categorize your Pins




You want to start advertising on Pinterest, and have already set
up a Business profile. You also have a set of Pins that you want
to promote as ads.

,Page 3 of 162




Put the key steps for setting up your Pinterest ad campaign into
the correct order, beginning with the first step.
❖ select create ad to begin the campaign setup process
❖ choose your campaign objective
❖ give your campaign a name and status
❖ select your daily or lifetime campaign budget
❖ select your targeting options
❖ select your ads
❖ publish your campaign




You are the social media marketing manager for a building
materials company. You are looking for ways to leverage Twitter
to boost business.


How can Twitter benefit your marketing campaigns?


Choose TWO of the following:


Provides detailed information on products

, Page 4 of 162


Eliminates negative customer feedback
Enables real-time responses to customers
Connects the business with industry thought leaders
❖ Enables real-time responses to customers
❖ Connects the business with industry thought leaders




Twitter has a number of key terms that you should be familiar
with.


Match each Twitter term to the correct description.
❖ verified account: Receives a blue check icon to indicate that
the creator of these Tweets is a legitimate source
❖ quote tweet: Gives you the option to add your own
comments or photos before Retweeting someone else's
Tweet to your followers
❖ pinned tweet: Allows you move a Tweet to the top of your
profile page to keep it above time-ordered Tweets
❖ hashtag: Any word or phrase immediately preceded by the
# symbol; enables keyword and topic categorization

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