NAPSR ch1-3 quiz questions

Pharmaceuticals are arguably the most socially important healthcare product. Pharmaceutical development is a high-risk undertaking, in which many promising leads prove disappointing. Pharmaceutical sales are highest in which geographical regions? The U.S. accounts for about of the world’s pharmaceutical revenues. Which of the following has fueled recent growth in the pharmaceutical industry? According to your manual, which statement accurately describes the predicted relationship between pharmaceutical companies and genomic research facilities? Prescription drug therapy is not cost-effective for insurance companies and healthcare providers. The high price of healthcare is explained by the high price of medicines. One of the oldest and least effective pharmaceutical marketing techniques is DTC (direct-to-consumer) advertising. What influences the number of districts in a region? What is an example of the regionalization of healthcare delivery systems? The heart of a pharmaceutical sales team is the Regional Manager. Most DMs did not start as representatives. How many territories are in a typical district? What is the most effective method for grabbing market share? Quiz 2 , Chapter 2 & 3 Pharmaceutical reps mainly visit pharmacies. It usually only takes 1-2 calls to a physician before he or she commits to prescribing your product. The pharmacist may dispense a product other than what the physician prescribed According to Chapter 12 of your manual, which of the following would classify as “payers”? According to your manual, what defines “ethical pharmaceutical companies”? One of the most disappointing results of the pharmaceutical industry’s continued investment in R & D is the few new drugs being approved and in development. Thanks to modern medicines, how long are people newly diagnosed with HIV expected to live? How much has the average American lifespan increased since 1890? What is a treatment group? What is the main difference between a blinded and double-blinded study? What does “asymptomatic” mean?