MASS COMMUNICATION EXAMINATION QUESTIONS
AND CORRECT ANSWER WITH EXPLANATION GRADED
A+ STUDY GUIDE SOUTHERN NEW HAMPSHIRE
UNIVERSITY
1. Mass communication refers to:
A. Sharing information with large audiences through media
B. Private conversation only
C. Manufacturing products only
D. Classroom teaching only
Answer: A
Rationale: Mass communication reaches large groups using communication channels.
2. Examples of mass media include:
A. Television, radio, newspapers, and the internet
B. Handwritten notes only
C. Personal diaries only
D. Face-to-face conversation only
Answer: A
Rationale: Mass media distributes information to large audiences.
3. The main purpose of mass communication is to:
A. Inform, educate, and entertain audiences
B. Prevent communication
C. Eliminate media access
D. Increase isolation
Answer: A
Rationale: Media communication serves informational and social functions.
4. Broadcasting refers to:
A. Transmitting audio or video content to audiences
B. Printing books only
C. Face-to-face discussion only
D. Manufacturing electronics only
Answer: A
Rationale: Broadcasting distributes media content electronically.
,5. Journalism is primarily concerned with:
A. Gathering and reporting news
B. Manufacturing products
C. Medical treatment
D. Engineering design
Answer: A
Rationale: Journalism informs the public through news reporting.
6. Print media includes:
A. Newspapers and magazines
B. Television only
C. Radio only
D. Social events only
Answer: A
Rationale: Print media distributes written content.
7. Electronic media includes:
A. Television and radio
B. Printed books only
C. Handwritten notes only
D. Posters only
Answer: A
Rationale: Electronic media uses electronic technology for communication.
8. Digital media communication uses:
A. Internet and electronic technologies
B. Postal mail only
C. Printed notices only
D. Bulletin boards only
Answer: A
Rationale: Digital media relies on online technologies.
9. Public relations focuses on:
A. Managing communication between organizations and the public
B. Manufacturing products only
C. Accounting only
D. Transportation only
Answer: A
Rationale: Public relations builds positive public image.
, 10. Advertising is designed to:
A. Promote products, services, or ideas
B. Eliminate communication
C. Prevent marketing
D. Reduce awareness
Answer: A
Rationale: Advertising persuades audiences.
11. The internet has transformed mass communication by:
A. Increasing global connectivity and speed
B. Eliminating communication
C. Reducing information access
D. Preventing interaction
Answer: A
Rationale: The internet enables fast worldwide communication.
12. Social media platforms are examples of:
A. Digital communication channels
B. Print-only communication
C. Postal communication
D. Manual filing systems
Answer: A
Rationale: Social media supports online communication.
13. Mass communication audiences are usually:
A. Large and diverse
B. Limited to one person
C. Restricted to employees only
D. Always local only
Answer: A
Rationale: Mass communication targets broad audiences.
14. Gatekeepers in mass communication are individuals who:
A. Control or influence media content
B. Repair computers only
C. Manufacture products only
D. Deliver newspapers only
Answer: A
Rationale: Editors and producers influence information flow.
AND CORRECT ANSWER WITH EXPLANATION GRADED
A+ STUDY GUIDE SOUTHERN NEW HAMPSHIRE
UNIVERSITY
1. Mass communication refers to:
A. Sharing information with large audiences through media
B. Private conversation only
C. Manufacturing products only
D. Classroom teaching only
Answer: A
Rationale: Mass communication reaches large groups using communication channels.
2. Examples of mass media include:
A. Television, radio, newspapers, and the internet
B. Handwritten notes only
C. Personal diaries only
D. Face-to-face conversation only
Answer: A
Rationale: Mass media distributes information to large audiences.
3. The main purpose of mass communication is to:
A. Inform, educate, and entertain audiences
B. Prevent communication
C. Eliminate media access
D. Increase isolation
Answer: A
Rationale: Media communication serves informational and social functions.
4. Broadcasting refers to:
A. Transmitting audio or video content to audiences
B. Printing books only
C. Face-to-face discussion only
D. Manufacturing electronics only
Answer: A
Rationale: Broadcasting distributes media content electronically.
,5. Journalism is primarily concerned with:
A. Gathering and reporting news
B. Manufacturing products
C. Medical treatment
D. Engineering design
Answer: A
Rationale: Journalism informs the public through news reporting.
6. Print media includes:
A. Newspapers and magazines
B. Television only
C. Radio only
D. Social events only
Answer: A
Rationale: Print media distributes written content.
7. Electronic media includes:
A. Television and radio
B. Printed books only
C. Handwritten notes only
D. Posters only
Answer: A
Rationale: Electronic media uses electronic technology for communication.
8. Digital media communication uses:
A. Internet and electronic technologies
B. Postal mail only
C. Printed notices only
D. Bulletin boards only
Answer: A
Rationale: Digital media relies on online technologies.
9. Public relations focuses on:
A. Managing communication between organizations and the public
B. Manufacturing products only
C. Accounting only
D. Transportation only
Answer: A
Rationale: Public relations builds positive public image.
, 10. Advertising is designed to:
A. Promote products, services, or ideas
B. Eliminate communication
C. Prevent marketing
D. Reduce awareness
Answer: A
Rationale: Advertising persuades audiences.
11. The internet has transformed mass communication by:
A. Increasing global connectivity and speed
B. Eliminating communication
C. Reducing information access
D. Preventing interaction
Answer: A
Rationale: The internet enables fast worldwide communication.
12. Social media platforms are examples of:
A. Digital communication channels
B. Print-only communication
C. Postal communication
D. Manual filing systems
Answer: A
Rationale: Social media supports online communication.
13. Mass communication audiences are usually:
A. Large and diverse
B. Limited to one person
C. Restricted to employees only
D. Always local only
Answer: A
Rationale: Mass communication targets broad audiences.
14. Gatekeepers in mass communication are individuals who:
A. Control or influence media content
B. Repair computers only
C. Manufacture products only
D. Deliver newspapers only
Answer: A
Rationale: Editors and producers influence information flow.
