RSM100 Case Studies | Questions with 100%
Correct Answers | Verified | Latest Update 2026
Save
Terms in this set (129)
How did Rogers show their special - Apple tech only handled by Rogers
knowledge and expertise? - Hard to change your number back in the day, so
you stuck with Rogers
- Signed contract with them
What are examples of differences in - Differences in clothing selling in Western and
social structures? Asian countries
- Differences in culture, clothing style
- Sizes of everything
SWOT Analysis of Tesla Strengths - Reputation, sustainable, hold over
electric battery market, great innovation
Weaknesses - Head of company is strange like
Richard Branson, production limitations and lack of
capacity
Opportunities - Electric cars in demand and
everyone caring about gas price
Threats - Other companies comparing
,How does obesity show in products - Different cup sizes
within the US and Canada? - Exercise equipment and medication accessibility
- Clothing aimed at larger people
- Portion sizes
- Types of food different
- Depending on things could aim your future in that
country
Explain what is and who uses - Seeking increase size and expansion of current
expansion growth strategies well? operations
- See them everywhere so easy recognition
- McDonalds, Tim Hortons and Shoppers do this
greatly
How did Roger partake in - Related diversification as they bought Sprint and
diversification strategies? other companies to grow
- Unrelated as they bought a stadium and called it
Rogers Center
- Vertical, buying buyer or supplier
What companies have a strategy Great Value (Walmart brand), and Toyota are great
around cost and quality? examples
How does Tim Hortons survive in the They use all the money they have right now from
US? Canada to try and fund the expansion and test the
waters in the US.
, Describe Eaton's strategy 1. Identify their new strategy, before they were in
formulation to change their company the middle high end like the Bay.
brand. 2. Analyzed their environment and saw opportunity
for another higher end department stores, tried to
upgrade stores, increase prices and change image
3. Revised strat to be a higher end retailer
4. Implemented by changing stores appearance
and marketing campaigns
5. Evaluation that it didn't work, they already had a
strong brand image in users so it failed miserably
and sold company to Sears
Why did the Eaton strategy change They already developed a strong brand image and
fail? people didn't want to have expensive clothing in an
Eaton bag but Nordstrom instead.
What happened when Ashley - Tried to change image by changing models and
Madison tried to change their brand commercials
image? - From "Life is short, have an affair" to "Find your
moment"
- Already had a certain impression so didn't go to
well when tried change image
- They just went back in the end, can't change
drastically like that
How does Apple make money? - Android owns large part of international market,
but since all same system each brand competes on
features and prices
- Apple is only one with iOS, having exclusivity and
intuitive design
- Seen as a luxury brand and able to charge higher
numbers
- Once you enter the ecosystem, you have to get
all their products and apps so the bills keep piling
up, and they have higher margins
Correct Answers | Verified | Latest Update 2026
Save
Terms in this set (129)
How did Rogers show their special - Apple tech only handled by Rogers
knowledge and expertise? - Hard to change your number back in the day, so
you stuck with Rogers
- Signed contract with them
What are examples of differences in - Differences in clothing selling in Western and
social structures? Asian countries
- Differences in culture, clothing style
- Sizes of everything
SWOT Analysis of Tesla Strengths - Reputation, sustainable, hold over
electric battery market, great innovation
Weaknesses - Head of company is strange like
Richard Branson, production limitations and lack of
capacity
Opportunities - Electric cars in demand and
everyone caring about gas price
Threats - Other companies comparing
,How does obesity show in products - Different cup sizes
within the US and Canada? - Exercise equipment and medication accessibility
- Clothing aimed at larger people
- Portion sizes
- Types of food different
- Depending on things could aim your future in that
country
Explain what is and who uses - Seeking increase size and expansion of current
expansion growth strategies well? operations
- See them everywhere so easy recognition
- McDonalds, Tim Hortons and Shoppers do this
greatly
How did Roger partake in - Related diversification as they bought Sprint and
diversification strategies? other companies to grow
- Unrelated as they bought a stadium and called it
Rogers Center
- Vertical, buying buyer or supplier
What companies have a strategy Great Value (Walmart brand), and Toyota are great
around cost and quality? examples
How does Tim Hortons survive in the They use all the money they have right now from
US? Canada to try and fund the expansion and test the
waters in the US.
, Describe Eaton's strategy 1. Identify their new strategy, before they were in
formulation to change their company the middle high end like the Bay.
brand. 2. Analyzed their environment and saw opportunity
for another higher end department stores, tried to
upgrade stores, increase prices and change image
3. Revised strat to be a higher end retailer
4. Implemented by changing stores appearance
and marketing campaigns
5. Evaluation that it didn't work, they already had a
strong brand image in users so it failed miserably
and sold company to Sears
Why did the Eaton strategy change They already developed a strong brand image and
fail? people didn't want to have expensive clothing in an
Eaton bag but Nordstrom instead.
What happened when Ashley - Tried to change image by changing models and
Madison tried to change their brand commercials
image? - From "Life is short, have an affair" to "Find your
moment"
- Already had a certain impression so didn't go to
well when tried change image
- They just went back in the end, can't change
drastically like that
How does Apple make money? - Android owns large part of international market,
but since all same system each brand competes on
features and prices
- Apple is only one with iOS, having exclusivity and
intuitive design
- Seen as a luxury brand and able to charge higher
numbers
- Once you enter the ecosystem, you have to get
all their products and apps so the bills keep piling
up, and they have higher margins
