Visual Communication Unit 1 ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Challenges exam with correct ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
answers
Which best describes the sensory communication model ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
of visual communications?
||\\||\\ ||\\||\\ ||\\||\\
This model focuses on the data that enters the brain.
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Which sign physically represents what it signifies? ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Icon
Which sign is logically linked to, or influenced by, what it
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
represents?
Index
Jacob is always cold in the winter. He feels like everyone
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
but him is going somewhere warm for spring break.
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
What mental process is Jacob experiencing ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Salience
Two years ago Doug moved into an apartment near a
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
large, busy airport. At first, he heard every single jet that
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
, flew overhead. Now he only notices the jets if someone
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
points them out. ||\\||\\ ||\\||\\
What mental process is Doug experiencing?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Habituation
Which Gestalt principle is illustrated in the design ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
shown?
Law of Closure
||\\||\\ ||\\||\\
Which Gestalt principle is illustrated in the design ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
shown?
Law of Similarity
||\\||\\ ||\\||\\
Who made great use of intellectual montage?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Alfred Hitchcock ||\\||\\
What film technique sparks a thought by showing one
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
picture followed by another? ||\\||\\ ||\\||\\ ||\\||\\
The Kuleshov Effect
||\\||\\ ||\\||\\
Who pioneered the use of montage in films?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Sergei Eisenstein ||\\||\\
Which theory is based on the importance of awareness, ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
choices and your viewpoint? ||\\||\\ ||\\||\\ ||\\||\\
Challenges exam with correct ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
answers
Which best describes the sensory communication model ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
of visual communications?
||\\||\\ ||\\||\\ ||\\||\\
This model focuses on the data that enters the brain.
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Which sign physically represents what it signifies? ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Icon
Which sign is logically linked to, or influenced by, what it
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
represents?
Index
Jacob is always cold in the winter. He feels like everyone
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
but him is going somewhere warm for spring break.
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
What mental process is Jacob experiencing ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Salience
Two years ago Doug moved into an apartment near a
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
large, busy airport. At first, he heard every single jet that
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
, flew overhead. Now he only notices the jets if someone
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
points them out. ||\\||\\ ||\\||\\
What mental process is Doug experiencing?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Habituation
Which Gestalt principle is illustrated in the design ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
shown?
Law of Closure
||\\||\\ ||\\||\\
Which Gestalt principle is illustrated in the design ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
shown?
Law of Similarity
||\\||\\ ||\\||\\
Who made great use of intellectual montage?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Alfred Hitchcock ||\\||\\
What film technique sparks a thought by showing one
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
picture followed by another? ||\\||\\ ||\\||\\ ||\\||\\
The Kuleshov Effect
||\\||\\ ||\\||\\
Who pioneered the use of montage in films?
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
Sergei Eisenstein ||\\||\\
Which theory is based on the importance of awareness, ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\
choices and your viewpoint? ||\\||\\ ||\\||\\ ||\\||\\