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MNB3702 ASSIGNMENT 1- 2021

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2020/2021 Written for academic year
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University Of South Africa (Unisa)
Course
BCom Business Management (MNB3702)
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This is the first assignment for MNB3702 in 2021. This includes the ENTIRE assignment from the INTRODUCTION to the REFERENCES. Perfect to use to compare assignments and use this as a guideline to your answers.

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MNB3702

ASSIGNMENT 1: SEMESTER 1 &2

UNIQUE NUMBER: 772624




Question 1: Critically discuss the ways in which the digital age has impacted on Tuluntulu’s
expansion as an SMME

Question 2: Imagine that you are a consultant hired by Netflix to advise the company on
entering African markets. Counsel the company on how it should combine the different
elements of its entry strategy, based on its strategic motive for this continent, to
determine in which countries Netflix should launch its African venture.

Question 3: Define an adaptation strategy and explain how competitors in the VoD and
broadcasting industries can apply the levers of adaptation to compete in Africa.
Connected book
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Klaus Meyer, Mike W. Peng International Business
Publisher: februari 2016 ISBN: 9781473722644 Edition: 1

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  • mnb
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  • business
  • business management
  • management
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