BUS5117 Strategic Management Unit 6 Graded Quiz — 25 Q&A
Verified Answers 2025
Course:
BUS5117 Strategic Management — University of the People (UoPeople)
Level:
MBA
Year:
2025/2026
Format:
Graded Quiz Solutions — 25 Q&A with Verified Answers
BUS5117 Unit 6 Graded Quiz — International Strategy
25 Questions with Verified Answers | Score: 96/100
Question 1:
According to the Integration-Responsiveness Framework, which strategy is most appropriate
when a firm faces high pressure for local responsiveness and low pressure for cost reductions?
A) Global Standardization Strategy
B) Transnational Strategy
C) Multidomestic Strategy
D) International Strategy
Answer: C
Explanation:
A multidomestic strategy maximizes local responsiveness by customizing products and marketing
strategies to match different national conditions. Because pressure for cost reduction is low, the
firm can afford to incur the higher costs associated with modifying its offerings for each specific
local market. The other strategies either focus on cost reductions (Global) or balancing both
(Transnational).
Question 2:
, A consumer electronics company sells standardized smartphones worldwide with minimal
customization, focusing intensely on economies of scale and location economies to lower prices.
Which strategy is this firm utilizing?
A) Global Standardization Strategy
B) Multidomestic Strategy
C) Transnational Strategy
D) Localization Strategy
Answer: A
Explanation:
A global standardization strategy focuses on increasing profitability and profit growth by reaping
the cost reductions that come from economies of scale, learning effects, and location economies.
The firm is treating the world as a single, borderless market where consumer needs are relatively
universal. Multidomestic and transnational strategies would involve much higher levels of local
adaptation.
Question 3:
Which strategy in the Bartlett-Ghoshal matrix is often considered the most difficult to implement
due to its complex organizational requirements, as it attempts to simultaneously achieve high local
responsiveness and low costs?
A) International Strategy
B) Multidomestic Strategy
C) Global Standardization Strategy
D) Transnational Strategy
Answer: D
Explanation:
A transnational strategy attempts to balance the competing pressures for cost reductions and
local responsiveness. It is notoriously difficult to implement because it requires a complex, flexible
matrix structure and a corporate culture that encourages knowledge flow across global
subsidiaries. Firms must simultaneously achieve scale economies while customizing products,
creating inherent organizational tensions.
Question 4:
A software firm develops its core products in its home market and then sells them internationally
with minimal modifications. It faces low pressures for both cost reductions and local
Verified Answers 2025
Course:
BUS5117 Strategic Management — University of the People (UoPeople)
Level:
MBA
Year:
2025/2026
Format:
Graded Quiz Solutions — 25 Q&A with Verified Answers
BUS5117 Unit 6 Graded Quiz — International Strategy
25 Questions with Verified Answers | Score: 96/100
Question 1:
According to the Integration-Responsiveness Framework, which strategy is most appropriate
when a firm faces high pressure for local responsiveness and low pressure for cost reductions?
A) Global Standardization Strategy
B) Transnational Strategy
C) Multidomestic Strategy
D) International Strategy
Answer: C
Explanation:
A multidomestic strategy maximizes local responsiveness by customizing products and marketing
strategies to match different national conditions. Because pressure for cost reduction is low, the
firm can afford to incur the higher costs associated with modifying its offerings for each specific
local market. The other strategies either focus on cost reductions (Global) or balancing both
(Transnational).
Question 2:
, A consumer electronics company sells standardized smartphones worldwide with minimal
customization, focusing intensely on economies of scale and location economies to lower prices.
Which strategy is this firm utilizing?
A) Global Standardization Strategy
B) Multidomestic Strategy
C) Transnational Strategy
D) Localization Strategy
Answer: A
Explanation:
A global standardization strategy focuses on increasing profitability and profit growth by reaping
the cost reductions that come from economies of scale, learning effects, and location economies.
The firm is treating the world as a single, borderless market where consumer needs are relatively
universal. Multidomestic and transnational strategies would involve much higher levels of local
adaptation.
Question 3:
Which strategy in the Bartlett-Ghoshal matrix is often considered the most difficult to implement
due to its complex organizational requirements, as it attempts to simultaneously achieve high local
responsiveness and low costs?
A) International Strategy
B) Multidomestic Strategy
C) Global Standardization Strategy
D) Transnational Strategy
Answer: D
Explanation:
A transnational strategy attempts to balance the competing pressures for cost reductions and
local responsiveness. It is notoriously difficult to implement because it requires a complex, flexible
matrix structure and a corporate culture that encourages knowledge flow across global
subsidiaries. Firms must simultaneously achieve scale economies while customizing products,
creating inherent organizational tensions.
Question 4:
A software firm develops its core products in its home market and then sells them internationally
with minimal modifications. It faces low pressures for both cost reductions and local
