Graded Solutions(2025/2026)
1. A firm’s Income Statement shows Sales of $1,200,000, COGS of $700,000, and Operating
Expenses of $200,000. On the Balance Sheet, Inventory increased by $50,000 and Accounts
Payable decreased by $10,000. Calculate the Cash Paid to Suppliers.
correct answer COGS ($700,000) + Increase in Inventory ($50,000) + Decrease in Accounts
Payable ($10,000) = $760,000.
2. Explain the impact on the Accounting Equation when a company issues $100,000 in Long-
term Bonds to purchase a new warehouse.
correct answer Assets (Warehouse) increase by $100,000 and Liabilities (Bonds Payable)
increase by $100,000; Equity remains unchanged.
3. A company has a Degree of Operating Leverage (DOL) of 3.0. If sales increase by 10%, by
what percentage will Operating Income (EBIT) increase?
correct answer DOL × % Change in Sales = 3.0 × 10% = 30%.
4. Using the DuPont System, calculate the Return on Equity (ROE) for a firm with a Profit
Margin of 8%, Total Asset Turnover of 1.5, and a Debt-to-Equity Ratio of 0.6.
correct answer Equity Multiplier = 1 + Debt-to-Equity = 1.6. ROE = 0.08 × 1.5 × 1.6 = 19.2%.
5. Distinguish between Deferred Revenue and Accrued Revenue in the context of the Revenue
Recognition principle.
correct answer Deferred Revenue is cash received before the service is provided (Liability);
Accrued Revenue is service provided before cash is received (Asset).
6. Calculate the Weighted Average Cost of Capital (WACC) for a firm with $4M in Equity (Cost
12%) and $6M in Debt (Cost 5%), assuming a 30% tax rate.
correct answer [0.4 × 12%] + [0.6 × 5% × (1 - 0.30)] = 4.8% + 2.1% = 6.9%.
7. An investor is considering a stock with a Beta of 1.4. If the Risk-Free Rate is 3% and the
Expected Return on the Market is 11%, what is the Required Rate of Return using CAPM?
correct answer 3% + [1.4 × (11% - 3%)] = 3% + 11.2% = 14.2%.
8. A bond has a face value of $1,000, a coupon rate of 6% (annual payments), and 5 years to
maturity. If the current market interest rate (YTM) is 8%, will the bond trade at
a Premium or Discount?
correct answer Discount; when the market rate exceeds the coupon rate, the bond price
must fall below par value to remain competitive.
9. In capital budgeting, why is Net Present Value (NPV) generally considered superior to
the Internal Rate of Return (IRR) for mutually exclusive projects?
correct answer NPV measures absolute wealth creation ($) and assumes reinvestment at the
cost of capital, whereas IRR can give multiple solutions or favor smaller projects with higher
% returns.
10. Calculate the Free Cash Flow to the Firm (FCFF) if EBIT is $200,000, Tax Rate is 25%,
Depreciation is $30,000, Capital Expenditures are $50,000, and Change in Working Capital is
$10,000.
, correct answer [EBIT × (1 - t)] + Depreciation - CapEx - ΔWorking Capital = [$200k × 0.75] +
$30k - $50k - $10k = $120,000.
11. A company’s Sustainable Growth Rate (SGR) is determined by what four factors?
correct answer Profit Margin, Dividend Payout Ratio (Retention Ratio), Asset Turnover, and
Financial Leverage.
12. In the Capital Asset Pricing Model (CAPM), what does the "Market Risk Premium"
represent?
correct answer The additional return required by investors for moving from a risk-free asset
to a diversified market portfolio.
13. Define the Agency Problem in corporate finance and provide one mechanism used to
mitigate it.
correct answer The conflict of interest between managers (agents) and shareholders
(principals); mitigated by stock-based compensation or independent board oversight.
14. In Marketing, explain the difference between Psychographic Segmentation and Behavioral
Segmentation.
correct answer Psychographics focus on lifestyle, values, and personality; Behavioral focuses
on usage rates, brand loyalty, and benefits sought.
15. A marketing campaign has a Customer Acquisition Cost (CAC) of $50 and the Customer
Lifetime Value (CLV) is $150. What is the CLV/CAC ratio, and what does it indicate about the
business model?
correct answer 3:0; it indicates a healthy business model, as the value derived from a
customer is three times the cost to acquire them.
16. What is the "Perceptual Map" used for in the Positioning phase of STP?
correct answer To visually display the perceptions of customers or potential customers
regarding various brands or products along key dimensions (e.g., Price vs. Quality).
17. Describe the Product Life Cycle (PLC) stage where competition is most intense and price
wars are likely to occur.
correct answer The Maturity stage.
18. In the Five Forces Framework by Michael Porter, how does high "Buyer Power" affect an
industry’s overall profitability?
correct answer It drives down profitability as buyers demand lower prices or higher
quality/service at the same cost.
19. A retailer uses a Loss Leader pricing strategy. What is the strategic objective of this
approach?
correct answer To attract customers into the store with a product sold at or below cost, with
the expectation that they will purchase other, higher-margin items.
20. Define Brand Equity from a consumer-based perspective.
correct answer The differential effect that brand knowledge has on consumer response to
the marketing of that brand.
21. In Operations Management, a process has a cycle time of 5 minutes at the bottleneck. If the
demand is 10 units per hour, what is the Utilization of the bottleneck?