BUSI 2204 Exam Study Guide:
GRADED A+. Practice Questions and
Verified Answers. Latest 2026 Update
Intensive Distribution - ANSWERS-Is aimed at maximum market coverage.
Disintermediation - ANSWERS-Horizontal conflict occurs among channel members
on the same level
Outsourcing - ANSWERS-The use of an independent third-party to perform some
function.
Contact Efficiency - ANSWERS-Reducing the number of required transactions
Temporal discrepancy - ANSWERS-A product is produced but a customer is not
ready to buy it.
Marketing channel (channel of distribution) - ANSWERS-A set of interdependent
organizations that ease the transfer of ownership as products move from
producer to business user or consumer
Inventory Control System - ANSWERS-A method of developing and maintaining an
adequate assortment of materials or products to meet a manufacturer's or a
customer's demand.
Channel Conflict - ANSWERS-A clash of goals and methods among distribution
channel members
Channel Control - ANSWERS-one marketing channel member intentionally affects
another member's behavior
Channel Leader (channel captain) - ANSWERS-a member of a marketing channel
who exercises authority and power over the activities of other channel members
, Channel Members - ANSWERS-All parties in the marketing channel that negotiate
with one another, buy and sell products, and facilitate the change of ownership
between
GRADED A+. Practice Questions and
Verified Answers. Latest 2026 Update
Intensive Distribution - ANSWERS-Is aimed at maximum market coverage.
Disintermediation - ANSWERS-Horizontal conflict occurs among channel members
on the same level
Outsourcing - ANSWERS-The use of an independent third-party to perform some
function.
Contact Efficiency - ANSWERS-Reducing the number of required transactions
Temporal discrepancy - ANSWERS-A product is produced but a customer is not
ready to buy it.
Marketing channel (channel of distribution) - ANSWERS-A set of interdependent
organizations that ease the transfer of ownership as products move from
producer to business user or consumer
Inventory Control System - ANSWERS-A method of developing and maintaining an
adequate assortment of materials or products to meet a manufacturer's or a
customer's demand.
Channel Conflict - ANSWERS-A clash of goals and methods among distribution
channel members
Channel Control - ANSWERS-one marketing channel member intentionally affects
another member's behavior
Channel Leader (channel captain) - ANSWERS-a member of a marketing channel
who exercises authority and power over the activities of other channel members
, Channel Members - ANSWERS-All parties in the marketing channel that negotiate
with one another, buy and sell products, and facilitate the change of ownership
between
