ISA 235 EXAM 2 COMPREHENSIVE EXAM 2026
QUESTIONS AND ANSWERS GRADED A+
◉ Critical Success Factors: Answer: crucial steps companies perform
to achieve their goals and objectives and implement their strategies
◉ (Start Ch. 3) Disruptive Technology: Answer: A new way of doing
things that initially does not meet the needs of existing customers
◉ Web 1.0 (aka business 1.0): Answer: A term used to refer to the
worldwide web during its first few years of operation between 1991
& 2003
◉ What best describes web 1.0? Answer: Static text-based
information websites
◉ Clickstream Analytics: Answer: The process of collecting,
analyzing and reporting aggregate data about which pages a website
visitor visits—and in what order.
◉ Semantic Web: Answer: A component of Web 3.0 that describes
things in a way that computers can understand
,◉ User-contributed Content (or user-generated content): Answer:
content created and updated by many users for many users
◉ Source Code: Answer: contains instructions written by a
programmer specifying the actions to be performed by computer
software
◉ The Internet: Answer: a massive network that connects
computers all over the world and allows them to communicate with
one another
◉ Sustaining Technology: Answer: Produces an improved product
customers are eager to buy
(i.e. faster car or larger hard drive)
◉ Ecommerce: Answer: the buying and selling of goods and services
over the internet, refers only to online transactions
◉ Disintermediation: Answer: occurs when a business sells directly
to the customer online and cuts out the intermediary
◉ Web (Business) 3.0 Answer: based on "intelligent" web
applications using natural language processing, machine-based
learning and reasoning, and intelligent applications
, ◉ Open Source: Answer: refers to any software whose source code is
made available (not on a fee or licensing basis, as in ebusiness) free
for any third party to review and modify
◉ Domain Name Server (DNS): Answer: turns domain names into IP
addresses, which allow browsers to get to websites and other
internet resources.
◉ Ebusiness: Answer: Includes ecommerce along with all activities
related to internal and external business operations
B2B (Business to Business)
B2C (Business to Consumer
C2B (Consumer to Business)
C2C (Consumer to Consumer)
◉ Search Engine Optimization (SEO): Answer: Combines art along
with science to determine how to make URLs more attractive to
search engines resulting in higher search engine ranking
◉ Web (Business) 2.0 Answer: The next generation of Internet use—
a more mature, distinctive communications platform characterized
by new qualities such as collaboration, sharing, and free.
QUESTIONS AND ANSWERS GRADED A+
◉ Critical Success Factors: Answer: crucial steps companies perform
to achieve their goals and objectives and implement their strategies
◉ (Start Ch. 3) Disruptive Technology: Answer: A new way of doing
things that initially does not meet the needs of existing customers
◉ Web 1.0 (aka business 1.0): Answer: A term used to refer to the
worldwide web during its first few years of operation between 1991
& 2003
◉ What best describes web 1.0? Answer: Static text-based
information websites
◉ Clickstream Analytics: Answer: The process of collecting,
analyzing and reporting aggregate data about which pages a website
visitor visits—and in what order.
◉ Semantic Web: Answer: A component of Web 3.0 that describes
things in a way that computers can understand
,◉ User-contributed Content (or user-generated content): Answer:
content created and updated by many users for many users
◉ Source Code: Answer: contains instructions written by a
programmer specifying the actions to be performed by computer
software
◉ The Internet: Answer: a massive network that connects
computers all over the world and allows them to communicate with
one another
◉ Sustaining Technology: Answer: Produces an improved product
customers are eager to buy
(i.e. faster car or larger hard drive)
◉ Ecommerce: Answer: the buying and selling of goods and services
over the internet, refers only to online transactions
◉ Disintermediation: Answer: occurs when a business sells directly
to the customer online and cuts out the intermediary
◉ Web (Business) 3.0 Answer: based on "intelligent" web
applications using natural language processing, machine-based
learning and reasoning, and intelligent applications
, ◉ Open Source: Answer: refers to any software whose source code is
made available (not on a fee or licensing basis, as in ebusiness) free
for any third party to review and modify
◉ Domain Name Server (DNS): Answer: turns domain names into IP
addresses, which allow browsers to get to websites and other
internet resources.
◉ Ebusiness: Answer: Includes ecommerce along with all activities
related to internal and external business operations
B2B (Business to Business)
B2C (Business to Consumer
C2B (Consumer to Business)
C2C (Consumer to Consumer)
◉ Search Engine Optimization (SEO): Answer: Combines art along
with science to determine how to make URLs more attractive to
search engines resulting in higher search engine ranking
◉ Web (Business) 2.0 Answer: The next generation of Internet use—
a more mature, distinctive communications platform characterized
by new qualities such as collaboration, sharing, and free.
