2026 PRACTICE QUESTION SET ONE
◉ Values. Answer: are the beliefs, traits, and behavioral norms that
company employees are expected to display in conducting the
company's business and pursuing its strategic vision and mission
◉ Objectives. Answer: Performance targets
◉ Two Types of Objectives. Answer: Financial Objectives
Strategic Objectives
◉ Financial Objectives. Answer: Growth in revenue or net income
ect...
◉ Strategic Objectives. Answer: Growth in market standing
"Winning X percent of Market Share"
◉ Stretch Objectives. Answer: High enough to stretch an
organization to perform at its full potential and deliver best possible
results
,Short and long term objectvies
◉ Short Term Objectives. Answer: One year or less
◉ Long term objectives. Answer: 3 or more years
◉ SMART. Answer: SPECIFIC
MEASURABLE
ACTIONABLE
REALISTIC
TIME BOUND
◉ Specific. Answer: Describe with some precision
◉ Measurable. Answer: Allows for monitoring and improvement
◉ Actionable. Answer: within the firm's ability to control
◉ Realistic. Answer: feasible, some likelihood of success
◉ Time Bound. Answer: Has a deadline
, ◉ Managers modify strategy. Answer: Changing market conditions
Advancing technology
Fresh moves of competitors
Shifting buyer needs
Emerging market opportunities
New ideas for improving the strategy
◉ Deliberate Strategy. Answer: proactive strategy elements that are
planned
◉ Emergent Strategy. Answer: Reactive strategy elements that
emerge as changing conditions warrant
◉ Realized Strategy. Answer: Combination of proactive and reactive
elements
◉ Strategy Test. Answer: Fit Test
Competitive Advantage Test
Performance Test
◉ Macro-Environment. Answer: Context in which a company's
industry is situated