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BUNDEL - lecture notes for IRM, IM and MCM

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Last updated
12-10-2021

Extensive lecture notes for introduction to research in marketing, International marketing and Marketing channel management.

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Class notes
Marketing channel management - Extensive notes from all clips
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Class notes
Exstensive lecture notes - Introduction to research in marketing Fall
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Class notes
Extensive lecture notes, including notes from the tutorials - International Marketing
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