Consumer Behavior (Lecture summary & Articles Summary) - $6.45   Add to cart

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Consumer Behavior (Lecture summary & Articles Summary)

This bundle includes two summaries of all the lectures and the articles to be studied for the exam. At the end of the lectures, a table summarizes the key takeaways from every lecture that was necessary for the exam (2019-2020) to focus on. The articles pay attention to the key findings and methods as required for the exam.

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Consumer Behavior Lecture summary

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This summary includes all the lecture slides for the consumer behavior course. At the end of every lecture, a table mentions key takeaways from that specific lecture (concepts that were mentioned in the exam of 2019-2020).

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Consumer Behavior Articles summary

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This summary includes all articles discussed in the Consumer Behavior course (part of the Marketing specialization). Most articles include various studies, keypoints and findings of each study are discussed as necessary for the final exam.

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