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Samenvatting Consumer Behaviour ISBN: 9780198862567 Consument en Marketing (323623-B-6)

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Deze bundel betreft 2 losse samenvattingen. De een gaat over hoofdstuk 1 tot en met 6 van het boek wat ook de stof voor de eerste midterm is. De ander gaat over hoofdstuk 7 tot en met 12 wat ook de stof is voor de tweede midterm. De samenvatting is net zoals de toets in het Engels, maar bij de begrippen staat wel een Nederlandse vertaling.

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