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Strategic Brand Management

Kevin Lane Keller, Vanitha Swaminathan - ISBN: 9781292314969

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On this page you find summaries, notes, study guides and many more for the textbook Strategic Brand Management, written by Kevin Lane Keller & Vanitha Swaminathan. The summaries are written by students themselves, which gives you the best possible insight into what is important to study about this book. Subjects like summary, notes, lectures, international brand management, guestlectures, book, articles & Strategic brand management will be dealt with.

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