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Strategic Brand Management

Kevin Lane Keller, Tony Aperia - ISBN: 9780273737872

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On this page you find summaries, notes, study guides and many more for the textbook Strategic Brand Management, written by Kevin Lane Keller & Tony Aperia. The summaries are written by students themselves, which gives you the best possible insight into what is important to study about this book. Subjects like keller, summary, Management, bpm, articles, Strategic Brand Management, Productmarketing & Product will be dealt with.

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