Best selling International Marketing notes
Summary
Summary of International Marketing 5th Edition (ISBN: 9781526848598)
PopularA summary of chapters 1, 6, 8, 10, 11, 12, 14, 15, 17, 18 & 19 of International Marketing by Pervez N. Ghauri and Philip Cateora. This summary was made specifically for Year 2, Period 4 of International Business at Hanze UAS but it suitable for anyone who needs to learn these chapters from the book for an upcoming exam! Includes the summary as well as additional questions taken from the mock exam.
maartjeariel
Newest International Marketing summaries
Summary
Summary of International Marketing 5th Edition (ISBN: 9781526848598)
NewA summary of chapters 1, 6, 8, 10, 11, 12, 14, 15, 17, 18 & 19 of International Marketing by Pervez N. Ghauri and Philip Cateora. This summary was made specifically for Year 2, Period 4 of International Business at Hanze UAS but it suitable for anyone who needs to learn these chapters from the book for an upcoming exam! Includes the summary as well as additional questions taken from the mock exam.
maartjeariel