Consumer Behavior, Global Edition

Complete Summary for the midterm of Marketing 2

• Summary
•  • 23 pages • 
• By  liekepbreure

Summary in English for the first Midterm of the course Consumer Behavior on 13-02. Chapter 1 to 7 from the Book: Consumer Behavior by Leon G. Schiffman & Joe Wisenblit

• Summary
•  • 29 pages • 
• By  toonl

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible

• Summary
•  • 22 pages • 
• By  liekepbreure

Concise summary of the material that students need to know for the final exam of the Multicultural Consumer Behaviour elective at THUAS. Material was taken from the book and the slides. I scored a 9.6 on the exam by memorizing this summary.

• Summary
•  • 20 pages • 
• By  ivapiva

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible!

• Summary
•  • 23 pages • 
• By  liekepbreure

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible!

• Summary
•  • 22 pages • 
• By  liekepbreure

Summary Chapter 8-16 Book Consumer Behavior 12th edition

• Summary
•  • 56 pages • 
• By  iristilburg

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible!

• Summary
•  • 23 pages • 
• By  liekepbreure

A complete summary of the book “Consumer Behavior”, given in the second year of the bachelor Business Economics.

• Summary
•  • 106 pages • 
• By  iristilburg

Summary Consumer Behavior 2019 chapter 1-7 for Consument and Marketing midtest

• Summary
•  • 23 pages • 
• By  Roel2020

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible!

• Summary
•  • 22 pages • 
• By  liekepbreure

Summary Chapter 8-16 Book Consumer Behavior 12th edition

• Summary
•  • 56 pages • 
• By  iristilburg

A summary of the whole book of "Consumer Behavior", including all chapters.

• Summary
•  • 106 pages • 
• By  iristilburg

A complete summary of the book “Consumer Behavior”, given in the second year of the bachelor Business Economics.

• Summary
•  • 106 pages • 
• By  iristilburg

Summary of the lectures given in the school year 2020, for the course Consumer and Marketing at Tilburg University. Everything you need to pass this exam!

• Summary
•  • 46 pages • 
• By  dionverhoeven

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible! All you need to pass the second midterm.

• Summary
•  • 22 pages • 
• By  liekepbreure

Clear and complete summary of the book for the course Consumer and Marketing 2. Written in English, so that it matches the book as much as possible. All you need to pass the second midterm.

• Summary
•  • 22 pages • 
• By  liekepbreure

Summary chapter 1,3,4,5,9,13 for the elective Multicultural Consumer Behaviour at European Studies. Last 4 pages are (possible) exam questions with answers.

• Summary
•  • 17 pages • 
• By  laura9hahn

Summary of the course 'Principles of Consumer Behavior'. Book: Schiffman, L.G. and J.L. Wisenblit (2019), Consumer Behavior, Twelfth Edition, Essex, England: Pearson Education Limited. (Chapters: 1, 2, 3, 4, 5, 6, 7, 8, 9, 14 and 15)

• Summary
•  • 23 pages • 
• By  dilemmasmit

This summary contains all topics discussed during the lectures of the course Consumer & Marketing (also known as Marketing 2: Consumer Behaviour).

• Summary
•  • 51 pages • 
• By  tomverlinden1