Price sensit Samenvattingen, Aantekeningen en Examens

price sensitive buyers Laatste update van het document:   geleden

dealing with price-sensitive buyers

MKT 100 Week 10 Assignment 2: Situation Analysis (Amazon)/ Rated A+ Laatste update van het document:   geleden

Who are the current customers/users? Include information related to demographics, psychographics and buying behavior, price sensitivity, customer satisfaction, and loyalty. What do the customers buy/use? What changes can the company/brand expect in the future? How can the company/brand better serve its customers? Include information about potential opportunities and threats. 2. Company 3. Context Define thecurrent business environment. Include information about political, legal, economic technol...