Mktg 3340 final exam Guides d'étude, Notes de cours & Résumés
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MKTG 3340 Final Exam Questions With Complete Solutions
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Role of Marketing correct answer: Generate profitable revenue 
 
When a marketer can describe something it is called a correct answer: product concept 
 
After buying an item we experience what? correct answer: cognitive dissonance 
 
Ways to engage consumers, directly or indirectly correct answer: -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you 
-Indirectly: social media, PR, content m...
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MKTG 3340 FINAL EXAM WITH ALL QUESTIONS AND ANSWERS
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MKTG 3340 FINAL EXAM WITH ALL QUESTIONS AND ANSWERS ...
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MKTG 3340 Final Exam Question and answers rated A+ 2024
- Examen • 19 pages • 2024
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MKTG 3340 Final Exam Question and answers rated A+ 2024Role of MKTG 
generate profitable revenue 
 
 
When a marketer can describe something/write it down it is called a 
Product Concept 
 
 
 
Brainpower 
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After buying an item we experience what? 
Cognitive dissonance/buyer's remorse 
 
 
cognitive dissonance 
buyer discomfort caused by post purchase conflict 
 
 
Ways to engage consumers, directly 
physically, email newsletters, one to one basis 
 
 
ways to engage consumers
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MKTG 3340 FINAL EXAM 2024
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MKTG 3340 FINAL EXAM 2024...
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MKTG 3340 Final Exam 2024 with 100% correct answers
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Role of Marketing - correct answer Generate profitable revenue 
 
When a marketer can describe something it is called a - correct answer product concept 
 
After buying an item we experience what? - correct answer cognitive dissonance 
 
Ways to engage consumers, directly or indirectly - correct answer -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you 
-Indirectly: social media, PR, c...
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MKTG 3340 Final Exam 2023/2024 passed
- Examen • 19 pages • 2023
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MKTG 3340 Final Exam 
Role of MKTG 
generate profitable revenue 
 
 
When a marketer can describe something/write it down it is called a 
Product Concept 
 
 
 
Brainpower 
Read More 
After buying an item we experience what? 
Cognitive dissonance/buyer's remorse 
 
 
cognitive dissonance 
buyer discomfort caused by post purchase conflict 
 
 
Ways to engage consumers, directly 
physically, email newsletters, one to one basis 
 
 
ways to engage consumers indirectly 
social media, PR, search eng...
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MKTG 3340 Final Exam Prediction Questions 2024.
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MKTG 3340 Final Exam Prediction Questions 2024. 
When a feature satisfies a need or want, then there is a _____. 
 
reduction of hassle 
hike in price 
level of high quality 
benefit 
tangible value - correct answer benefit 
 
A product-dominant approach to marketing is based on the belief that: 
 
sales personnel and marketing can drive consumerism. 
the best way to capture market share is to create and manufacture better products at lower prices. 
enjoyment of a product and its disposal are im...
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MKTG 3340 Final Exam Prediction Test 2024.
- Examen • 19 pages • 2024
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MKTG 3340 Final Exam Prediction Test 2024. 
Role of MKTG 
generate profitable revenue 
 
 
When a marketer can describe something/write it down it is called a 
Product Concept 
 
 
 
Brainpower 
Read More 
After buying an item we experience what? 
Cognitive dissonance/buyer's remorse 
 
 
cognitive dissonance 
buyer discomfort caused by post purchase conflict 
 
 
Ways to engage consumers, directly 
physically, email newsletters, one to one basis 
 
 
ways to engage consumers indirectly 
social...
-
MKTG 3340 Final Exam 2024 with 100% correct answers
- Examen • 9 pages • 2023
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what is the role of marketing - correct answer generate profitable revenue 
 
what are the five steps in the marketing process model - correct answer 1. Understand the marketplace and customer needs and wants 
2. Design a customer value driven marketing strategy 
3. Construct an integrated marketing program 
4. Engage customers, build profitable relationships, and create customer value 
5. Capture value from customers and make money 
 
What is marketing management - correct answer art and ...
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MKTG 3340 Final Exam Questions and Answers 100% Pass
- Examen • 21 pages • 2023
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MKTG 3340 Final Exam Questions and Answers 100% Pass 
Role of Marketing Generate profitable revenue 
When a marketer can describe something it is called a product concept 
After buying an item we experience what? cognitive dissonance 
Ways to engage consumers, directly or indirectly -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content marketing, commercials...