Business mark110 Study guides, Class notes & Summaries
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BUSINESS mark110 Managing Products and Brands questions with answers docs
- Exam (elaborations) • 217 pages • 2020
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BUSINESS mark110 Managing Products and Brands questions with answers docs 
 
1.	Gatorade commands about 	of the sports beverage market in North America. 
 
 
 
 
A.	52 percent 
 
B.	62 percent 
 
C.	72 percent 
 
D.	82 percent 
 
(Chapter Opening Example) The thirst for Gatorade is unquenchable. This brand powerhouse has posted yearly sales gains over four decades and commands about 82 percent of the sports beverage market in North America. 
 
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