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(Mark 8.5) Samenvatting Chapter 2-14 ''Consumer Behavior (Hoyer, Macinnis & Pieters, 7th edition) Marketing for Pre-master
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This is a summary of Chapter 2-14 of the book "Consumer Behavior" (Hoyer, Macinnis & Pieters, 7th edition). These chapters are tested during the final exam of the Marketing for Premaster course. All concepts are included in the summary. With this the writer has received an 8.5. This course is part of the Premaster Marketing Management and Premaster Marketing Analytics.

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  •  • 46 pages • 
  • by zombiedrool • 
  • uploaded  18-12-2018
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