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Kotler Study guides, Class notes & Summaries

Looking for the best study guides, study notes and summaries about Kotler? On this page you'll find 1516 study documents about Kotler.

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Marketing Management - Chapter Summaries Marketing Management - Chapter Summaries

  • Marketing Management - Chapter Summaries

  • Summary • 35 pages • 2019
  • Marketing Management 3rd Edition (2016) by Kotler, Keller, Brady, Goodman & Hansen. Contains detailed notes for chapter 1, 2, 3, 5, 6, 8, 9, 10, 20
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Marketing Management Module Chapter 12 Marketing Management Module Chapter 12

  • Marketing Management Module Chapter 12

  • Other • 8 pages • 2021
  • Setting Product Strategy With activities included.
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Marketing summary chapter 9 Marketing summary chapter 9

  • Marketing summary chapter 9

  • Summary • 11 pages • 2021
  • Summary with table of contents, best suited for apple pages
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The principles of marketing summary IHM year 1 Guest experience The principles of marketing summary IHM year 1 Guest experience

  • The principles of marketing summary IHM year 1 Guest experience

  • Summary • 47 pages • 2020
  • This marketing summary is corresponding with the book recommended by the lectures, and is great if you do not have the book. Learn this summary and you will know everything for the test.
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Principles of Marketing Chapter 2 Summary Principles of Marketing Chapter 2 Summary

  • Principles of Marketing Chapter 2 Summary

  • Summary • 14 pages • 2020
  • A well formulated summary of the 2nd chapter of Principles of Marketing. Fully written in word, with visual examples of different matrixes and grids.
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Samenvatting Principles of Marketing, Global Edtion, ISBN: 9781292341132 Principles of Marketing Samenvatting Principles of Marketing, Global Edtion, ISBN: 9781292341132 Principles of Marketing

  • Samenvatting Principles of Marketing, Global Edtion, ISBN: 9781292341132 Principles of Marketing

  • Summary • 28 pages • 2021
  • Summary Principles of Marketing, written in English. Contains chapters 1, 2 (not complete) 3, 7, 8, 9, 14.17 (not complete), 18 and 19 (not complete) The reason why these chapters are not complete is because I don't have to learn them before my exams. Of course, this may be different for your exam.
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INSTRUCTORS MANUAL for Principles of Marketing 18th Edition by Philip Kotler and Gary Armstrong. ISBN 9780136646013, ISBN-13: 9780136713982 (Complete Chapters 1-20).

  • INSTRUCTORS MANUAL for Principles of Marketing 18th Edition by Philip Kotler and Gary Armstrong. ISBN 9780136646013, ISBN-13: 9780136713982 (Complete Chapters 1-20).

  • Other • 2 pages • 2020
  • Available in package deal
    • TABLE OF CONTENTS_ PART 1: DEFINING MARKETING AND THE MARKET ING PROCESS Marketing: Creating Customer Value and Engagement Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships PART 2: UNDERSTANDING THE MARKETPLACE AND CONSUMER VALUE Analyzing the Marketing Environment Managing Marketing Information to Gain Customer Insights Consumer Markets and Buyer Behavior Business Markets and Business Buyer Behavior PART 3: DESIGNING A CUSTOMER VALUE-DRIVEN STRATE...
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Summary marketing IB year 2 Q1 Summary marketing IB year 2 Q1

  • Summary marketing IB year 2 Q1

  • Summary • 27 pages • 2021
  • A summary written about all required materials about the subject marketing. Taught at Avans international business in year 2, first quarter
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marketing marketing
Marketing Y2Q2 summary BV Marketing Y2Q2 summary BV

  • Marketing Y2Q2 summary BV

  • Summary • 31 pages • 2021
  • Available in package deal
    • Contains a summary of the book and all the PowerPoints, including calculations.
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