Mktg 3340 final exam Study guides, Class notes & Summaries

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MKTG 3340 FINAL EXAM 2023/2024

MKTG 3340 Final Exam Questions With Complete Solutions 2024 Role of Marketing Generate profitable revenue When a marketer can describe something it is called a product concept After buying an item we experience what? cognitive dissonance Ways to engage consumers, directly or indirectly -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content marketin...

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MKTG 3340 - Final Exam Questions and Answers 100% Verified MKTG 3340 - Final Exam Questions and Answers 100% Verified MKTG 3340 - Final Exam Questions and Answers 100% Verified Possession Utility - ANSWER-The value of making an item easy to purchase through the provision of credit cards or financial arrangements Make the purchases easier The benefit customers get from a company's product once they have purchased Possession Utility - ANSWER-CarMax provides financing or leasin...

Role of Marketing - correct answer Generate profitable revenue When a marketer can describe something it is called a - correct answer product concept After buying an item we experience what? - correct answer cognitive dissonance Ways to engage consumers, directly or indirectly - correct answer -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, c...

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MKTG 3340 - SMU FINAL EXAM 2024...