Marketing channel management Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Marketing channel management? On this page you'll find 1058 study documents about Marketing channel management.
Page 4 out of 1.058 results
Sort by
-
TEST BANK for Principles and Practice of Marketing 10th Edition by Jobber David and Chadwick Fiona Ellis. ISBN 9781526849540. (Complete 21 Chapters).
- Other • 331 pages • 2024
-
- $26.49
- + learn more
TABLE OF CONTENTS. Chapter 1 Marketing and the Organiz ation Chapter 2 The Marketing Environment Chapter 3 Sustainable Marketing and Society Chapter 4 Customer Behaviour Chapter 5 Value Through Relationships Chapter 6 Digital Marketing Analytics and Customer Insights Chapter 7 Market Segmentation and Positioning Chapter 8 Value Through Brands Chapter 9 Value Through Pricing Chapter 10 Value Through Innovation Chapter 11 Value Through Service Chapter 12 Introduction to Marketing Communications Ch...
-
Test Bank for Digital Marketing Strategy, 3rd Edition by Simon Kingsnorth
- Exam (elaborations) • 86 pages • 2022
-
- $45.49
- 2x sold
- + learn more
Test Bank for Digital Marketing Strategy: An Integrated Approach to Online Marketing 3e 3rd Edition by Simon Kingsnorth. 
 
ISBN-13: 5978 
 
Contents 
List of Figures 
List of Tables 
Dedication 
About the author 
About the contributors 
Introduction: How will this book transform your digital marketing strategy? 
What is a digital strategy? 
What’s the story of this book? 
How to get the most from this book 
01 The foundations of digital marketing 
What we will cover in this chapter 
The 4 Ps ...
-
Test Bank for Supply Chain Management: A Global Perspective, 3rd Edition by Nada R. Sanders
- Exam (elaborations) • 287 pages • 2023
-
- $45.49
- 1x sold
- + learn more
Test Bank for Supply Chain Management: A Global Perspective 3e 3rd Edition by Nada R. Sanders. 
 
ISBN-13: 2863 
 
Full Chapters test bank included 
 
1 Introduction To Supply Chain Management 1 
 
What is Supply Chain Management (SCM)? 3 
 
Supply Chain Leader’s Box: A 9 
 
The Boundary-Spanning Nature of SCM 10 
 
The Rise of SCM 13 
 
Supply Chain Leader’s Box: Dell Computer Corporation 14 
 
Characteristics of a Competitive Supply Chain 14 
 
Global Insights Box: Zara 15 
 
Trends in SCM...
-
CAA Final Exam Questions and Answers with Complete Solution.
- Exam (elaborations) • 37 pages • 2024
- Available in package deal
-
- $12.99
- + learn more
CAA Final Exam Questions and Answers with Complete Solution. 
Media that offer opportunities for dialogue and two-way conversations between 
companies and customers, as well as among consumers, are most accurately 
descnbed as.......... 
A. intersctive 
B. engaging 
C. niche 
D. addressable 
E converging - ANSWER A 
Which of the following most accurately identifies the strength of newspapers and 
magazines? 
A. delivering personalized 
B. creating two-way communication 
C. delivering information...
-
TEST BANK for Principles and Practice of Marketing 10th Edition by Jobber David and Chadwick Fiona Ellis. ISBN 9781526849540. (Complete 21 Chapters).
- Exam (elaborations) • 331 pages • 2023
-
- $33.35
- + learn more
TEST BANK for Principles and Practice of Marketing 10th Edition by Jobber David and Chadwick Fiona Ellis. ISBN 9781526849540, ISBN 1526849542 _ TABLE OF CONTENTS. Chapter 1 Marketing and the Organiz ation Chapter 2 The Marketing Environment Chapter 3 Sustainable Marketing and Society Chapter 4 Customer Behaviour Chapter 5 Value Through Relationships Chapter 6 Digital Marketing Analytics and Customer Insights Chapter 7 Market Segmentation and Positioning Chapter 8 Value Through Brands Chapter 9 V...
-
Product Mgmt Certification (AIPMM) Exam Questions with Correct Answers Already Passed
- Exam (elaborations) • 29 pages • 2023
-
- $13.49
- + learn more
What is the #1 reason for new product failure? - ANSWER ️️Weak value proposition 
and/or differentiation 
What are other reasons for new product failure? - ANSWER ️️Insufficient up-front 
homework, lack of customer input, scope creep, functional silos, lack of focus, lack of 
competency 
What are the four "Ps" of Marketing? - ANSWER ️️Product, Price, Place, Promotion 
What is Promotion? - ANSWER ️️How to market the product 
What is Place? - ANSWER ️️Channel we sell product ...
-
Test Bank - Marketing 8th Edition by Dhruv Grewal & Michael Levy - Complete, Elaborated and Latest Test Bank. ALL Chapters(1-18) Included and Updated for 2024
- Exam (elaborations) • 2301 pages • 2024
-
- $34.88
- + learn more
Test Bank - Marketing 8th Edition by Dhruv Grewal & Michael Levy - Complete, Elaborated and Latest Test Bank. ALL Chapters(1-18) Included and Updated for 2024 
 
#Dhruv #Grewal #Levy 
#MarketingStrategies 
#DigitalMarketing 
#EthicalMarketing 
#ConsumerBehavior 
#GlobalMarketing 
#SegmentationStrategy 
#ProductBranding 
#NewProductDevelopment 
#PricingStrategies 
#OmnichannelMarketing 
#IntegratedCommunications 
#AdvertisingPromotions 
#MarketAnalysis 
#TargetingStrategy 
#RetailInnovation 
 
C...
-
DECA State test (Questions + Answers) Solved
- Exam (elaborations) • 17 pages • 2024
- Available in package deal
-
- $8.49
- + learn more
Demographics - Answer-statistics that describe a population in terms of personal characteristics 
Economy - Answer-the organized way a nation provides for the needs and wants of its people 
Entrepreneurship - Answer-the process of starting and operating your own business 
Free Enterprise System - Answer-encourages individuals to start and operating your own business in 
a competitive environment, without government involvement 
Functions of Marketing - Answer-distribution, financing, marketing i...
-
Test Bank - Marketing 8th Edition by Dhruv Grewal & Michael Levy - Complete, Elaborated and Latest Test Bank. ALL Chapters(1-18) Included and Updated for 2024
- Exam (elaborations) • 2301 pages • 2024
-
- $29.88
- + learn more
Test Bank - Marketing 8th Edition by Dhruv Grewal & Michael Levy - Complete, Elaborated and Latest Test Bank. ALL Chapters(1-18) Included and Updated for 2024 
 
#Dhruv #Grewal #Levy 
#MarketingStrategies 
#DigitalMarketing 
#EthicalMarketing 
#ConsumerBehavior 
#GlobalMarketing 
#SegmentationStrategy 
#ProductBranding 
#NewProductDevelopment 
#PricingStrategies 
#OmnichannelMarketing 
#IntegratedCommunications 
#AdvertisingPromotions 
#MarketAnalysis 
#TargetingStrategy 
#RetailInnovation 
 
C...
-
Summary Papers Marketing Channel Management
- Summary • 17 pages • 2022
-
Available in package deal
-
- $10.55
- + learn more
This document enholds summaries of all readings for the course Marketing Channel Management. This summary is a good preparation for the final exam, next to the lecture notes.