Promotional budget Studienführer, Klassennotizen & Zusammenfassungen

Promotional Mix 1) advertising 2) public relations 3) sales promotions 4) personal selling 5) social media promotion Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response promotional strategy a plan for the optimal use of the elements of promotion to elicit a particular response; main goal is to convince buyers that the products offer competitive advantage advertising mass c...

APM Project Management Question and answers correctly solved 2024 What is a project? - correct answer A unique transient endeavor undertaken to achieve planned objectives. You will have heard the term 'project' on many occasions in many different situations. For example, in your home life you may have a project to build a shed. Or, you may have heard that your neighbour is working on his classic car restoration project. And possibly, you may have heard it at work which team members work on...

MKTG EXAM 4 QUESTIONS & ANSWERS 2023/2024 A company's total marketing communications mix consists of a special blend of advertising, sales promotion, public relations, personal selling, direct marketing tools. This is the - ANSWER-Promotion Mix Which of the following is not a factor in the changes occurring in today's marketing communications? - ANSWER-Mass media no longer captures the majority of promotional budget The promotional tool that results in the most credible and believab...

Civil Service Exam City Of LA Sr. Mgmt Analyst 89 Questions with Verified Answers Intermittent (position) - CORRECT ANSWER Intermittent Position, duties on a recurrent basis, less that "half-time" CAO (City Administrative Officer)- Personnel - CORRECT ANSWER ..reviews, "personnel services" to determine, *Need, *Financing Civil Rights Act of 1964 prohibited discrimination of: (5 answers) - CORRECT ANSWER 1-Race, 2-Color, 3-Sex, 4- Religion, 5-National Origin CAO (City Administrati...

WGU C201 Business Acumen, Top Exam Questions and answers, 100% Accurate. VERIFIED. Which part of the organizing process aids in effective and efficient progress toward planned goals and often results in changes within the organization? - -Evaluating results What is the result of a company increasing the delegation of authority and the span of control? - - Increased number of direct reports per manager Which two key elements does an effective organization include? - -Human interaction, s...

Demonstration to the client of the degree of success achieved with contracted-for objectives by a marketing communications effort; a measure of proof of the client's gain as a consequence of the money the client paid for a marketing communication effort. correct answers Accountability FTC mandate that critical information about a product (use warnings, contents, etc.) be an integral element in promotion materials. correct answers Affirmative Disclosure At a given time, the ISC firm which ...

In most marketing communication, the power to get attention lies primarily with the _____ . 1. visual 2. audio 3. script 4. copy 5. sound effects 1 ____________ is designed to build brand and customer relationships 1. Branding 2. Marketing 3. IMC 2 Nonprofit marketing generates sales and profits. 1. Yes 2. No 2 The primary advantage of advertising's use of _____is that the costs to buy time in broadcast media, space in print media, and time and space in digital media are spread ...

IFSTA 7th Edition Block 1 Test Review, Questions & Answers (All Chapters)-What is the mission of the fire service? a. Completely eliminate the occurrence of fires in residential structures b. Protect personal and public property from fire and disrepair c. Save lives and protect property and the environment from fires and other hazardous situations d. Employ the all-hazard approach to providing community protection - c. Save lives and protect property and the environment from fires and other haza...

Fire Officer III Exam Prep fourth edition already passed the minimum staff required to respond on a fire apparatus for a suburban fire department according to NFPA 1710 is 4 which is correct regarding the change process it should be viewed as cyclical rather than linear the theory that depends on the community to express its needs, wants, and expectations is system theory the first step in the problem solving process is to define the problem which leadership theory states the leader uses va...

Event Planning - the management function that includes coordinating every detail of an event for a business or organization Vendor - a company or org that supplies another with a good or service Brainpower Read More Previous Play Next Rewind 10 seconds Move forward 10 seconds Unmute 0:03 / 0:15 Full screen Where can event planners work - freelancer - within an org - agencies Skills needed to be an event planner - organized - good communicator - creative...