Akpinar Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Akpinar? On this page you'll find 3 study documents about Akpinar.
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Digital Marketing & Metrics | Literature Summary
- Summary • 31 pages • 2019
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A summary for the literature of Digital Marketing & Metrics, including all the articles we need to know for the exam (as confirmed by the teacher):
- Lemon & Verhoef (2016)
- Ailawadi & Farris (2017)
- Naik & Peters (2009)
- Bucklin et al. (2009) p. 175-190
- Rutz & Bucklin (2012)
- Li et al. (2016)
- Babic et al. (2016)
- Hewett et al. (2016)
- Schwiedel & Moe (2014)
- Akpinar & Berger (2017)
- Tucker (2015)
- Dinner et al. (2014)
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Summary Akpinar & Berger (2017)
- Summary • 3 pages • 2019
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This is a short, but complete English summary of the article.
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Summary Tavassoli et al. (2014)
- Summary • 3 pages • 2019
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Available in package deal
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- $3.32
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This is a short, but complete English summary of the article.
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