Maastricht University · MSc IB Strategic Marketing · Consumer Psychology (EBC4079)

Here are the best resources to pass Consumer Psychology (EBC4079) at Maastricht University. Find Consumer Psychology (EBC4079) study guides, notes, assignments, and much more. We also have lots of notes, study guides, and study notes available for MSc IB Strategic Marketing at Maastricht University.

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Extended Summary Consumer Psychology Course including lectures, articles and tutorial notes
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For my master Strategic Marketing at Maastricht University I created an extended summary of the course Consumer Psychology including all lectures; a guest lecture; chapters and articles we had to read for tutorials and lectures; as well as my tutorial notes. This summary provides a nice overview of the course and helps you study and pass for the exam. Article List: A perspective on judgment and choice – Kahneman 2003; Heart and mind in conflict: The interplay of affect and cognition in con...

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  •  • 103 pages • 
  • by chlomullenders • 
  • uploaded  27-05-2020
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