Theories course: Theories of Marketing

Business Administration -University of Amsterdam

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Theories course: Theories of Marketing notes (Business Administration- University of Amsterdam)
  • Theories course: Theories of Marketing notes (Business Administration- University of Amsterdam)

  • Summary • 268 pages • 2020
  • Extremely well-written, detailed and clear summary of ALL materials including literature, lectures and tutorials. The notes are suitable not only for studying for the exam but for a proper understanding of marketing & its concepts! The nature of the notes (longer than the usual) is of such manner that students receive explanations on the concepts & theories & can fully comprehend the whole material! Suitable for preparing for a marketing career!
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