Samenvatting
Summary of the article "How does web personalization create value for online retailers? Lower cash flow volatility or enhanced cash flows"
- Instelling
- Vrije Universiteit Amsterdam (VU)
This is a summary of the article "How does web personalization create value for online retailers? Lower cash flow volatility or enhanced cash flows" of Kalaignanam, Kushwaha and Rajavi (2018)
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