Proposal
Fostering an engaged workforce
Name student: 00000
Company: A hotel in Amsterdam
23 December 2017
Word count: 5377
Stenden – International Hotel Management
Leeuwarden
The Netherlands
Submitted in Partial Fulflment of the Requirements of the degree Program
Bachelor of Business Administration (Hotel Management)
,Fostering an engaged workforce
,Table of Contents
LIST OF FIGURES.......................................................................................................................................... 4
LIST OF TABLES............................................................................................................................................ 5
CHAPTER 1: INTRODUCTION................................................................................................................... 6
1.1 TOPIC DESCRIPTION / CONTEXT............................................................................................................................ 6
1.1.1 Context and rationale for the study............................................................................................................ 6
1.1.2 Problem description........................................................................................................................................... 7
1.1.3 Purpose and relevance of the study............................................................................................................ 8
1.2 LITERATURE REVIEW................................................................................................................................................ 8
1.2.1 Employee satisfaction and employee motivation.................................................................................9
1.2.1.1 Motivation theories............................................................................................................................................................................9
1.2.2 Employee engagement and employee commitment.........................................................................11
1.2.2.1 Three types of commitment........................................................................................................................................................12
1.2.3 Antecedents of employee engagement and employee commitment...........................................12
1.2.3.1 Personal and demographical characteristics......................................................................................................................12
1.2.3.2 Organizational characteristics...................................................................................................................................................13
1.2.3.3 Work experience...............................................................................................................................................................................13
1.2.4 Business results................................................................................................................................................. 13
Critical analysis............................................................................................................................................................ 14
1.3 CONCEPTUAL MODEL............................................................................................................................................. 15
1.4 PROJECT DEFINITION............................................................................................................................................ 17
CHAPTER 2: METHOD.............................................................................................................................. 19
2.1 THE CHOICE OF THE RESEARCH DESIGN.............................................................................................................. 19
2.2 INSTRUMENT........................................................................................................................................................... 19
2.3 POPULATION, SAMPLE, SAMPLING METHOD...................................................................................................... 20
2.4 PROCEDURE / DATA COLLECTION....................................................................................................................... 21
2.5 DATA ANALYSIS...................................................................................................................................................... 21
2.6 ETHICAL CONSIDERATIONS................................................................................................................................... 22
GLOSSARY.................................................................................................................................................... 23
REFERENCE LIST....................................................................................................................................... 23
LIST OF APPENDICES................................................................................................................................ 27
APPENDIX 1. QUANTITATIVE ANALYSIS SCHEME..................................................................................................... 28
APPENDIX 2. EXAMPLE SURVEY ENGLISH VERSION................................................................................................. 34
APPENDIX 3. EXAMPLE SURVEY DUTCH VERSION................................................................................................... 36
APPENDIX 4. MP PLANNING IN GANTT CHART..................................................................................................... 38
Fostering an engaged workforce
3
, List of figures
Figure 1. Conceptual model describing the levels of employee’s attachment to the
job/organization
Fostering an engaged workforce 4