Communication - Guides d'étude, Notes de cours & Résumés

Summary of lecture slides/content and readings

Topic Sports and Communication summary - written in English All lecture slides + readings summarised, theme 1-6 Edit: Grade on the exam was a 8.3 (9.3 with bonus point)

A comprehensive summary for Health Communication (77643SP05Y Persuasive Communication Master’s), covering all the essential information in a clear and structured way. Since it’s an open-book exam, you can be confident that this summary includes everything needed to answer the questions. Don’t be overwhelmed by the amount of pages: making a clear overview costs some space. I previously summarized Marketing Communication in a similar way and scored a 9.7, so this summary will definitely he...

A comprehensive summary for Marketing Communication (77643SP06Y , Persuasive Communication Master’s), covering all the essential information in a clear and structured way. This structure makes it easy to learn. It contains all the Micro-lectures, articles, literature and the Belch & Belch Chapters. I gained a 9.7 with this summary so you’re guaranteed that it contains all the necessary information!

Complete summary of "Behavior and Communication in Organizations" from the textbook "Organizational Behavior" by Stephen P. Robbins and Timothy A. Judge, 19th Edition, Global Edition. This summary integrates lecture notes from every lecture, providing a thorough overview of key concepts (written in bullet points) and theories discussed in the book. With included images from the textbook, this summary offers a visually engaging supplement to your studies, ensuring a comprehensive grasp of the ma...

In this document you will find both the literature, micro lectures and teacher videos summarized for the persuasive communication exam. Good luck with studying!

This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)

In this document you will find the literature summarized for the corporate communication exam. On top of that, I've added my lecture notes to make the summary more complete! Good luck with studying :)

Digital Health Communication Summary T & D Lectures, lecture notes and book summary for exam 2024.

This summary includes all relevant material for the Political Communication and Journalism exam, including notes from lectures and literature provided for the course.

Written in English - Summary of all lectures and articles (theme 1-7) of the course Topic The Language of Strategic Communication

Een volledige samenvatting voor het tentamen van het vak Marketing communication and the consumer. Deze samenvatting bevat alle artikelen die je ter voorbereiding van de lectures moest lezen, alle lecture powerpoints en alle sidenotes van Guido. De samenvatting is geschreven voornamelijk in het Nederlands, maar bevat ook soms enkele stukjes in het Engels. ----------------------------------------------------------------------ENG: A complete summary for the exam of the course Marketing commu...