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Marketing Management Notes
- Resume • 13 pages • 2020
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- €5,99
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Textbook notes from all weeks
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Marketing Management - Chapter Summaries
- Resume • 35 pages • 2019
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- €7,85
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Marketing Management 3rd Edition (2016) by Kotler, Keller, Brady, Goodman & Hansen. 
Contains detailed notes for chapter 1, 2, 3, 5, 6, 8, 9, 10, 20
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Samenvatting Marketing Management - Kotler Keller
- Resume • 104 pages • 2019
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Disponible en pack
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- €6,49
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H1 tot H22. Kottler Keller. Marketing management. 15th edition. Pearson. Inlcusief grafieken en afbeeldingen om de theorie beter te begrijpen! Bruikbaar voor het vak Marketing Management van de opleiding Bedrijfs-en Consumentenwetenschappen op de Wageningen University. Met deze samenvatting haalde ik een 7,5 op het tentamen.
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Marketing Management Summary ALL Lectures Pre-master Business Administration UvA feb 2018 (very detailed)
- Resume • 18 pages • 2019
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Disponible en pack
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This summary contains all the necessary information for the exam that was thought in the lectures and seminars. 
Grade 8,5! 

Part of block 1 for the premaster Business Administration at the UvA
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Marketing Management - Summary final exam
- Resume • 10 pages • 2019
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Marketing (management) - Summary final exam
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Marketing (management) - Final Exam Summary
- Pack • 2 éléments • 2019
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- €10,49
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This summary covers all the content of the course. If you only study this summary, you know everything you need to know to pass the exam (since it is very comprehensive)!
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Marketing Management 354
- Resume • 109 pages • 2018
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- €10,69
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Summaries of Marketing Management 354 we were told to study in 2017.
Chapters 1, 2, 3, 6, 8, 9, 10, 11, 12, 13, 15,16, 19, 20, 21, 22, 23
Neatly Structured. Full sentences. Really comprehensive
(Chapters are in the order of the module framework)
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Best Buy Case Study
- Cas • 5 pages • 2019
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- €7,21
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Select one of the three case studies listed below, which can be found in your textbook. Evaluate the case of your choice, and respond to each of the questions below using both theory and practical managerial thinking as well as supporting research.

Option 3: Best Buy 

1. What were the keys to Best Buy’s success? How have they differentiated themselves?

2. What pricing model has Best Buy adopted?

3. What are the challenges it faces in today’s retail environment from both ...
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Marketing Management - Chapter Summary
- Resume • 8 pages • 2019
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- €3,17
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Detailed chapter summary of Chapter 7 in Marketing Management, 3rd Edition (2016) by Kotler, Keller, Brady, Goodman, Hansen.
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Marketing Management
- Resume • 27 pages • 2019
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- €3,49
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Summary of Marketing management (Kotler & Keller, 15e edition) of the course Marketing
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