"If the market is what matters, when valuing a public company, do we even

need a comps analysis? Why not just use the market cap of the company

directly to value it?" - Correct Answer • If the market was perfectly efficient, it stands to reason that it would price

individual equities

correctly rendering a comps analysis pointless.

• However, the thinking behind a comps analysis for a public company is that the market may be

efficient on average, but it can be off when pricing i...