GA4 Certification Study Guide (skillshop) 63 Qs &
Ans/ 2024-2025
You would like to export your Google Analytics data to BigQuery to run queries
and combine some of your offline data with Analytics data. What type of Analytics
property can export data to BigQuery? - Answer: Standard or Analytics 360
properties using GA4
Which Analytics feature lets you associate your own identifiers with your
individual customers so you can connect their behavior across different
interactions on various devices and platforms? - Answer: User-ID
You decide to advertise online in a few different places to drive traffic to your
website. You're in your Google Analytics 4 property and are interested in how
these various ads work together on the path to conversions. In this case, where
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, can you find the "Conversion paths" report in your Google Analytics 4 property? -
Answer: Advertising
You have Ads Personalization enabled for your property, but want to exclude
specific events. What does this mean for the data for those events? - Answer:
That data will only be used for measurement purposes
You manage a blog that has a few contributing authors. What could you use to
report the name of the author on each article page? - Answer: Custom dimension
You collect data on your point-of-sale system that could complement the data you
are sending to Google Analytics from your website and app. Which of these
features allows you to collect and send events directly to Google Analytics
servers? - Answer: Measurement Protocol
You want to find techniques that go beyond standard reports so that you can
uncover deeper insights about customer engagement. Which section of your
Google Analytics property contains this? - Answer: Explore
Connecting which platform to Analytics allows you to direct experiments toward
specific audiences to test variants of your web pages? - Answer: Optimize
One of these features, when enabled, associates event data collected from users
on their app or website with the Google accounts of users who are signed in and
have agreed to share this information. Which is it? - Answer: Google signals
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Ans/ 2024-2025
You would like to export your Google Analytics data to BigQuery to run queries
and combine some of your offline data with Analytics data. What type of Analytics
property can export data to BigQuery? - Answer: Standard or Analytics 360
properties using GA4
Which Analytics feature lets you associate your own identifiers with your
individual customers so you can connect their behavior across different
interactions on various devices and platforms? - Answer: User-ID
You decide to advertise online in a few different places to drive traffic to your
website. You're in your Google Analytics 4 property and are interested in how
these various ads work together on the path to conversions. In this case, where
Page 1 of 12
, can you find the "Conversion paths" report in your Google Analytics 4 property? -
Answer: Advertising
You have Ads Personalization enabled for your property, but want to exclude
specific events. What does this mean for the data for those events? - Answer:
That data will only be used for measurement purposes
You manage a blog that has a few contributing authors. What could you use to
report the name of the author on each article page? - Answer: Custom dimension
You collect data on your point-of-sale system that could complement the data you
are sending to Google Analytics from your website and app. Which of these
features allows you to collect and send events directly to Google Analytics
servers? - Answer: Measurement Protocol
You want to find techniques that go beyond standard reports so that you can
uncover deeper insights about customer engagement. Which section of your
Google Analytics property contains this? - Answer: Explore
Connecting which platform to Analytics allows you to direct experiments toward
specific audiences to test variants of your web pages? - Answer: Optimize
One of these features, when enabled, associates event data collected from users
on their app or website with the Google accounts of users who are signed in and
have agreed to share this information. Which is it? - Answer: Google signals
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