PEARSON (PEARSON) • Unit 18 Creative Promotion

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Creative Promotion 2

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This unit will appeal to you and your learners as you all have ‘shopping’ or ‘consumer’ experiences to share. This unit is about promotion of products and services. Different products and services appeal to different tastes, genders and age groups – this unit offers a unique opportunity to explore the reasons for this. Current shopping habits (what’s in and what’s not), consumer trends, spending habits, online versus high street shopping are all areas for discussion which are ...

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