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  2. PEARSON
  3. Business 2016 NQF
  4. Unit 28 - Branding 60

Unit 28 Branding 60

PEARSON (PEARSON)

Here are the best resources to pass Unit 28 Branding 60. Find Unit 28 Branding 60 study guides, notes, assignments, and much more.

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business level 3- unit 28 branding- assignment 2

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    business level 3- unit 28 branding- assignment 2

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  • business level 3- unit 28 branding- assignment 2
  • skb16
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business level 3- unit 28 branding- assignment 1

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    business level 3- unit 28 branding- assignment 1

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  • business level 3- unit 28 branding- assignment 1
  • skb16
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*NEW* Unit 28 Branding: D3 Justify suggested changes to an existing brand for a product *Distinction Graded*

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    *NEW* Unit 28 Branding: D3 Justify suggested changes to an existing brand for a product *Distinction Graded*

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  • *Distinction Graded* Unit 28 Branding: D3 Justify suggested changes to an existing brand for a product btec business level 3 national diploma
  • farzoneKris
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*NEW* Unit 28 Branding: M3 Analyse the reasons why an existing brand for a product may need to change.

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    *NEW* Unit 28 Branding: M3 Analyse the reasons why an existing brand for a product may need to change.

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  • *Certified Distinction Grade Work* Unit 28 Branding: M3 Analyse the reasons why an existing brand for a product may need to change. • Changing the perceptions of a brand: o re-branding o brand refreshing o brand relaunching. • Reasons for changing a brand: o change in business focus o changes in the market o trends o changes in customer behaviour, values and needs o competitors branding strategies o technological and digital impact. • Changes in branding and promotion to reflect socia...
  • farzoneKris
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*NEW* Unit 28 Branding: P6 Investigate an existing brand for a product using a brand audit.

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    *NEW* Unit 28 Branding: P6 Investigate an existing brand for a product using a brand audit.

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  • *Certified Distinction Grade Work* Unit 28 Branding: P6 Investigate an existing brand for a product using a brand audit. C2 Changing a brand • Brand audit – a formal assessment of a brand’s strengths and weaknesses, to include: o existing marketing strategies, materials and communications o the customer perception of brand through primary and secondary data, such as questionnaires, focus groups, customer satisfaction surveys, sales and revenue data, blogs o comparison with competito...
  • farzoneKris
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*NEW* Unit 28 Branding: P5 - Explain the challenges of managing an existing brand for a product.

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    *NEW* Unit 28 Branding: P5 - Explain the challenges of managing an existing brand for a product.

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  • C1 Challenges of managing brands • Brand management: analysis and planning of how a brand is perceived in the market, brand success and brand failure. • Maintaining branding relationship with customers throughout the product lifecycle
  • farzoneKris
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*NEW* Unit 28 Branding :D2 - Evaluate the extent to which the branding of a product meets the aim(s) of a selected large business.

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    *NEW* Unit 28 Branding :D2 - Evaluate the extent to which the branding of a product meets the aim(s) of a selected large business.

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  • *Distinction Graded* Unit 28 Branding :D2 - Evaluate the extent to which the branding of a product meets the aims of a selected large business.
  • farzoneKris
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*NEW* Unit 28 Branding: M2 - Analyse the potential impact of internal and external factors on branding activities of a product

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    *NEW* Unit 28 Branding: M2 - Analyse the potential impact of internal and external factors on branding activities of a product

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  • *Certified Distinction Grade Work* Unit 28 Branding: M2 - Analyse the potential impact of internal and external factors on branding activities of a product B3 Factors influencing branding activities • Internal influences: o size of the business o stage of the business – start-up, growth, decline o type of product o geographical location of business o budget for branding. • External influences: o competition from other businesses o social pressure and conventions relating to the produc...
  • farzoneKris
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*NEW* Unit 28 Branding: P3 and P4 Bundle

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    *NEW* Unit 28 Branding: P3 and P4 Bundle

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    July 2024
    2022/2023
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  • P3:Investigate the reasons for a selected large business to have a brand strategy. B.P4 Explain, using examples, the branding of two contrasting products in a selected large business. Learning aim B: Review how branding is used by a selected business Learners will understand how branding and business strategies align, and how branding activities can be affected by internal and external factors. B1 Branding as part of business strategy • Brand strategy: o a long-term plan for the development...
  • farzoneKris
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*NEW* Unit 28 Branding: D1 - Evaluate the impact of branding on a selected large business *Distinction Graded*

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    *NEW* Unit 28 Branding: D1 - Evaluate the impact of branding on a selected large business *Distinction Graded*

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  • *Distinction Graded* Unit 28 Branding: D1 - Evaluate the impact of branding on a selected large business.
  • farzoneKris
    £10.89 More Info
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