AQA • Business Subjects
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The document "3.2.1 Market Research" outlines two types of market research: primary and secondary. Primary research involves firsthand data collection for specific purposes, using methods like surveys, interviews, focus groups, and observations. It is specific and controlled but can be time-consuming and expensive. Secondary research utilizes existing data from sources such as government statistics, market research organizations, and academic institutions, which is quick and accessible but may b...
The document outlines the external factors affecting a business, categorized under the PESTLE+C framework: Political, Economic, Social, Technological, Legal, Ethical/Environmental, and Competition. These factors influence business costs and demand, with examples provided for each category. Additionally, it discusses how market conditions, competition, and environmental issues impact business operations, costs, and demand.
Essay on the effect of protectionist policies on UK businesses | Achieved 25/25 | AQA Business studies A-level essay
Summary of Unit 1.2 Understanding Different Business Forms 
Includes hierarchy summarising forms, Shareholder importance, share price significance
AQA A Level business unit 10 managing strategic change SUMMARY doc (detailed)
AQA A Level business unit 9 strategic methods SUMMARY doc (detailed)
AQA A Level business unit 8 choosing strategic decisions SUMMARY doc (detailed)
AQA A Level business - unit 7b analysing the strategic position of a business: external factors and strategic options SUMMARY doc (detailed)
AQA A Level business 7a - analysing the strategic position of a business: internal factors SUMMARY doc
Aqa A level Business Unit 6 decision making to improve human resource performance SUMMARY doc