Business Introductions:
1. Betty’s tea room https://www.bettys.co.uk/
Introduction:
Betty’s tea room is a traditional tea room serving
traditional meals with a mix of Swiss and Yorkshire
influences. Their main activities in the business include:
the cookery school, afternoon tea, and providing
corporate gifts for sale. The cookery school provides
courses for people of all ages to participate in making
some of Betty’s signature dishes, this is ideal for
families and those with a passion for cooking/ baking. These courses are also themed according to
seasons, to increase customers, for example: during Easter there were Easter baking courses for
adults, teens, and children. Their all day afternoon tea, on the other hand is what they are most
famous for. This consist of the bookable afternoon tea located in York and Harrogate, which are only
available on certain dates, and the traditional afternoon tea which is served all day, every day in
their six other tea rooms. Lastly, their corporate gifts are freshly baked goods in eye-catching
packaging, these can be personalized gift boxes to meet the customer’s needs. The cafés are now
located in several areas including: Harrogate, York, Harlow Carr, Stonegate, Northallerton, and Ilkley,
making it a local business within Yorkshire.
Aims and objectives:
The aims and objectives of Betty’s Tea room is to be sustainable, ethical, environmentally friendly,
and maintaining a good relations with suppliers.
1. Sustainable and Ethical
Betty’s Café aims to be a sustainable company as stated on their
website through the use of sustainable, good quality cocoa
beans used in their coffee. Their cocoa used meets ethical
standards to ensure no harmful chemicals are used. This is
supplied by their partner company, which ensures that they are
aware of the way the beans are being grown and that they are in
the best possible quality. Their tea and coffee, supplied by
Taylors of Harrogate, their partners, who are known to be a part
of the ethical tea partnership, working towards making their tea
sustainable.
2. Environmentally friendly
The business aims to be environmentally friendly by
working alongside their partner businesses and suppliers to
improve the current standards of the environment. This is
achieved by recycling their waste, and being a carbon neutral
business. They also own a trees for life funding program that has
been running for over thirty years, this project helps to plant
more trees within Yorkshire. This program also helps to raise
awareness on valuing trees in their community.
Samantha Wright 1
, 3. Maintain good relationships with suppliers and partners
Betty’s pays their coffee and tea growers and local farmers
sustainable amounts in order to maintain a good
relationship with their long term business partners. As
stated on their website, they aim to work with their partner
businesses and suppliers to help maintain and improve
environmental and social standards around the world.
Betty’s strive to be a model business when it comes to being
supported by coworkers, being polite to customers, and
where they share leadership and passion.
Features of Bettys:
The private sector is a business that isn’t controlled by the government, the profit they earn is out of
the sales they make which allows employees of the company to receive raises in their pay. Betty’s
Tea Room is a private business, as it is a family founded business, not controlled by the government
and their business earns a profit from the sales they make.
Scope:
The scope is where the businesses operate. A local business is one that sells its products and services
to customers in its own local city, district, or geographic area. Betty’s is a local business as there are
several café’s within the local scope of Yorkshire.
Purpose:
The purpose of Betty’s tea room is to be family friendly through the baking and cooking workshops
for people of all ages, and to make a profit from serving customers through the café and gift shop.
Sector:
The secondary sector, consists of the stage in which the raw materials are transformed into
manufactured goods, this sector has developed at 20% of the workforce are involved in this making.
Examples of this would include: converting wood into furniture, raw wool being woven, steel into
cars and so on. Tertiary activities consists of services, direct to the customer, known as the service
sector. This includes services such as transport, hotels, sales, retail and more.
Betty’s Tea Room is in both the secondary and tertiary sector. It is part of the secondary sector, as it
provides services to their customers by serving food items and sales of their chocolate gift boxes
made from raw material, in this case coffee beans or flour for baking in workshops are used and
produced into food and drinks. It is also a part of the tertiary sector as their raw materials (cocoa) is
grown on a farm located in Venezuela by the Franceschi family and their tea is provided by Taylors of
Harrogate which is their business partner.
Type of ownership:
Betty’s is an incorporated business, giving shareholders limited liability, this is where it guarantees
shareholders will only lose the amount they invested and are not liable for the debts if the company
fails. This is due to the fact that incorporated companies are a separate legal entity, making the
company owners shareholders and are not liable for the debts. This is an advantage to them as it
guarantees that the shareholders will only lose the amount they invested in the business and are not
Samantha Wright 2
, liable for the companies debts if it fails. However, a disadvantage of this would be that they have to
stick to the record-keeping requirements, and all the company’s accounts have to be published to
the public every year allowing their competitors to see.
It is a private limited company this is where the ownership of shares are restricted, all current
shareholders have to agree to sell shares before being able to. Examples of this include companies
that are not as well-known such as Marriott hotels India. This is an incorporated, therefore being a
limited liability as shareholders are only responsible for the amount they invested in the business.
An advantage of this ownership would be that shareholders have limited liability. Shareholders have
a lot of control over how the business is managed as they must all agree in order to sell shares. As
private limited companies are seen as less risky by the bank, it is easier for them to get loans which
increases their access to finance. However, these companies have to publish their accounts once a
year which allow competitors to gain insight. There is also an advanced fee that needs to be paid
before incorporating a business which may not be possible for new firms. Advantages of this would
be the amount of control shareholders have over how the business is managed, due to the fact that
they must all agree before selling shares to a buyer. As private limited companies are seen as less
risky by the bank, it is easier for them to get loans which increases their access to finance. However,
these companies have to publish their accounts once a year which allow competitors to gain insight.
There is also an advanced fee that needs to be paid before incorporating a business which may not
be possible for new firms.
History:
Betty’s has been in business since 1919, which has been running for over 100 years. This began
when a Swiss orphan named Fritz, who was orphaned at age 5 and was fostered by a farmer, which
led Fritz to spend the majority of his childhood working in unpaid farm labor. After this stage of his
life, he travelled across France and Switzerland expanding his knowledge on being a confectioner
and chocolatier after being trained as an assistant baker. He then settled in Harrogate after
miscommunication and arriving at the wrong location during his arrival in London, during this time
he identified himself as a chocolate specialist and changed his name to Fredrick Belmont, he married
his landlady’s daughter, Claire, and with the help of their family’s finance, they opened Betty’s in July
1919. In 1924, Betty’s chocolate boxes were developed, which was a box of chocolates in special
packaging. During this time an illustration of ‘lady Betty’ was created which triggered the inspiration
in developing their new product the lady betty peppermint creams chocolate box. The company
then expanded to Bradford and Leeds.
2. Royal Armories https://royalarmouries.org/
Introduction:
Royal Armouries is a free to enter national museum
located in Leeds that is the home to the national
collection of arms and armour from history and around
the world. Their main activities include allowing access
to the main museum with online guides, a shop for
family friendly gifts, souvenirs and books and a
dockside café. Their museum allows for people of all
ages to see first-hand the national collection, a variety
of displays of treasures in war, oriental armoury, self
defence and hunting. There is also the well-known hall of steel available to admiring as well as
annual exhibitions and treasure hunts suitable for families to take part in. The museum also consists
of two other sections which are fort Nelson and White tower. Fort Nelson, in Fareham, is an outdoor
Samantha Wright 3
1. Betty’s tea room https://www.bettys.co.uk/
Introduction:
Betty’s tea room is a traditional tea room serving
traditional meals with a mix of Swiss and Yorkshire
influences. Their main activities in the business include:
the cookery school, afternoon tea, and providing
corporate gifts for sale. The cookery school provides
courses for people of all ages to participate in making
some of Betty’s signature dishes, this is ideal for
families and those with a passion for cooking/ baking. These courses are also themed according to
seasons, to increase customers, for example: during Easter there were Easter baking courses for
adults, teens, and children. Their all day afternoon tea, on the other hand is what they are most
famous for. This consist of the bookable afternoon tea located in York and Harrogate, which are only
available on certain dates, and the traditional afternoon tea which is served all day, every day in
their six other tea rooms. Lastly, their corporate gifts are freshly baked goods in eye-catching
packaging, these can be personalized gift boxes to meet the customer’s needs. The cafés are now
located in several areas including: Harrogate, York, Harlow Carr, Stonegate, Northallerton, and Ilkley,
making it a local business within Yorkshire.
Aims and objectives:
The aims and objectives of Betty’s Tea room is to be sustainable, ethical, environmentally friendly,
and maintaining a good relations with suppliers.
1. Sustainable and Ethical
Betty’s Café aims to be a sustainable company as stated on their
website through the use of sustainable, good quality cocoa
beans used in their coffee. Their cocoa used meets ethical
standards to ensure no harmful chemicals are used. This is
supplied by their partner company, which ensures that they are
aware of the way the beans are being grown and that they are in
the best possible quality. Their tea and coffee, supplied by
Taylors of Harrogate, their partners, who are known to be a part
of the ethical tea partnership, working towards making their tea
sustainable.
2. Environmentally friendly
The business aims to be environmentally friendly by
working alongside their partner businesses and suppliers to
improve the current standards of the environment. This is
achieved by recycling their waste, and being a carbon neutral
business. They also own a trees for life funding program that has
been running for over thirty years, this project helps to plant
more trees within Yorkshire. This program also helps to raise
awareness on valuing trees in their community.
Samantha Wright 1
, 3. Maintain good relationships with suppliers and partners
Betty’s pays their coffee and tea growers and local farmers
sustainable amounts in order to maintain a good
relationship with their long term business partners. As
stated on their website, they aim to work with their partner
businesses and suppliers to help maintain and improve
environmental and social standards around the world.
Betty’s strive to be a model business when it comes to being
supported by coworkers, being polite to customers, and
where they share leadership and passion.
Features of Bettys:
The private sector is a business that isn’t controlled by the government, the profit they earn is out of
the sales they make which allows employees of the company to receive raises in their pay. Betty’s
Tea Room is a private business, as it is a family founded business, not controlled by the government
and their business earns a profit from the sales they make.
Scope:
The scope is where the businesses operate. A local business is one that sells its products and services
to customers in its own local city, district, or geographic area. Betty’s is a local business as there are
several café’s within the local scope of Yorkshire.
Purpose:
The purpose of Betty’s tea room is to be family friendly through the baking and cooking workshops
for people of all ages, and to make a profit from serving customers through the café and gift shop.
Sector:
The secondary sector, consists of the stage in which the raw materials are transformed into
manufactured goods, this sector has developed at 20% of the workforce are involved in this making.
Examples of this would include: converting wood into furniture, raw wool being woven, steel into
cars and so on. Tertiary activities consists of services, direct to the customer, known as the service
sector. This includes services such as transport, hotels, sales, retail and more.
Betty’s Tea Room is in both the secondary and tertiary sector. It is part of the secondary sector, as it
provides services to their customers by serving food items and sales of their chocolate gift boxes
made from raw material, in this case coffee beans or flour for baking in workshops are used and
produced into food and drinks. It is also a part of the tertiary sector as their raw materials (cocoa) is
grown on a farm located in Venezuela by the Franceschi family and their tea is provided by Taylors of
Harrogate which is their business partner.
Type of ownership:
Betty’s is an incorporated business, giving shareholders limited liability, this is where it guarantees
shareholders will only lose the amount they invested and are not liable for the debts if the company
fails. This is due to the fact that incorporated companies are a separate legal entity, making the
company owners shareholders and are not liable for the debts. This is an advantage to them as it
guarantees that the shareholders will only lose the amount they invested in the business and are not
Samantha Wright 2
, liable for the companies debts if it fails. However, a disadvantage of this would be that they have to
stick to the record-keeping requirements, and all the company’s accounts have to be published to
the public every year allowing their competitors to see.
It is a private limited company this is where the ownership of shares are restricted, all current
shareholders have to agree to sell shares before being able to. Examples of this include companies
that are not as well-known such as Marriott hotels India. This is an incorporated, therefore being a
limited liability as shareholders are only responsible for the amount they invested in the business.
An advantage of this ownership would be that shareholders have limited liability. Shareholders have
a lot of control over how the business is managed as they must all agree in order to sell shares. As
private limited companies are seen as less risky by the bank, it is easier for them to get loans which
increases their access to finance. However, these companies have to publish their accounts once a
year which allow competitors to gain insight. There is also an advanced fee that needs to be paid
before incorporating a business which may not be possible for new firms. Advantages of this would
be the amount of control shareholders have over how the business is managed, due to the fact that
they must all agree before selling shares to a buyer. As private limited companies are seen as less
risky by the bank, it is easier for them to get loans which increases their access to finance. However,
these companies have to publish their accounts once a year which allow competitors to gain insight.
There is also an advanced fee that needs to be paid before incorporating a business which may not
be possible for new firms.
History:
Betty’s has been in business since 1919, which has been running for over 100 years. This began
when a Swiss orphan named Fritz, who was orphaned at age 5 and was fostered by a farmer, which
led Fritz to spend the majority of his childhood working in unpaid farm labor. After this stage of his
life, he travelled across France and Switzerland expanding his knowledge on being a confectioner
and chocolatier after being trained as an assistant baker. He then settled in Harrogate after
miscommunication and arriving at the wrong location during his arrival in London, during this time
he identified himself as a chocolate specialist and changed his name to Fredrick Belmont, he married
his landlady’s daughter, Claire, and with the help of their family’s finance, they opened Betty’s in July
1919. In 1924, Betty’s chocolate boxes were developed, which was a box of chocolates in special
packaging. During this time an illustration of ‘lady Betty’ was created which triggered the inspiration
in developing their new product the lady betty peppermint creams chocolate box. The company
then expanded to Bradford and Leeds.
2. Royal Armories https://royalarmouries.org/
Introduction:
Royal Armouries is a free to enter national museum
located in Leeds that is the home to the national
collection of arms and armour from history and around
the world. Their main activities include allowing access
to the main museum with online guides, a shop for
family friendly gifts, souvenirs and books and a
dockside café. Their museum allows for people of all
ages to see first-hand the national collection, a variety
of displays of treasures in war, oriental armoury, self
defence and hunting. There is also the well-known hall of steel available to admiring as well as
annual exhibitions and treasure hunts suitable for families to take part in. The museum also consists
of two other sections which are fort Nelson and White tower. Fort Nelson, in Fareham, is an outdoor
Samantha Wright 3
