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  • TIKTOK MEDIA BUYING CERTIFICATION
  • TIKTOK MEDIA BUYING CERTIFICATION
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Tiktok Media Buying Certification Practice Test Questions With 100% Correct Ans!!

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Institution TIKTOK MEDIA BUYING CERTIFICATION
Module TIKTOK MEDIA BUYING CERTIFICATION
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TIKTOK MEDIA BUYING CERTIFICATION PRACTICE TEST QUESTIONS WITH 100% CORRECT ANS!!

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TIKTOK MEDIA BUYING CERTIFICATION PRACTICE TEST QUESTIONS WITH 100% CORRECT ANS!!






What does the learning phase help TikTok's algorithm do? - (answer)Find suitable audiences and
optimize delivery



How many conversions are typically needed to exit the learning phase? - (answer)50



What is an indicator that an ad group has passed the learning phase? - (answer)CPA is generally below
the Cost Cap bid



What change is NOT recommended during the learning phase? - (answer)Decreasing budget by 25%



What are valid optimization levers if an ad group fails to pass the learning phase? - (answer)Updating
creatives; Increasing bid



What is the minimum number of conversions needed in the first 10 days for a better chance to pass
learning phase? - (answer)20



How should you track CPA for <5 daily conversions? - (answer)7-day average



What is split testing in TikTok Ads Manager? - (answer)Running tests with 2 ad groups to compare
results



What can be tested in a split test? - (answer)Targeting; Creative; Optimization strategy



Which of the following ensures accurate split test results? - (answer)Keep all settings constant except
one variable



What is the recommended minimum duration for a split test? - (answer)7 days

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