Supporting Evidence
Pavlov- Dogs can learn a response (salivate) to a stimulus (bell)
- Removed extraneous variables-> Isolated dogs-> More valid
- More credible
- OTOH- Testability
- Dogs not humans-> Might not apply to us
Watson + Rayner- Little Albert
- Scared of rats due to conditioning
- Supports generalisation-> Gained CR from similar
stimuli to the rat (dog,
rabbit)
- More credible
- OTOH- Unethical
- No Protection from Harm-> Conditioned a
baby for life
- Lowers credibility
No Conflicting Evidence
Other Theories
• Social Learning Theory
• Operant Conditioning
• Evolutionary Approach-> May be better for phobias