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Unit 38: P1, P2, P3, M1, D1

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Pearson Level 3 Extended Diploma Business Unit 38: Business and the Economic Environment. I achieved a Distinction grade in this Unit.

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H




What is Hertel?
Who are Hertel? How has changes in the
Hertel has established operations in Europe, Caspian, Economic Environment effected
Asia, Australia and the Middle East, Hertel works for businesses?
customers in the Oil and Gas, Process and Energy
industries. Hertel offer services for many different areas The Business cycle is effectively fluxuations in economic
of the business such as the building of new assets, activity that an economy experiences over a length of
maintenance of buildings, shut downs, modifications and time, the business cycle is split into two terms; periods of
decommissioning. The Purpose of Hertel is to provide expansion and periods of recession.
services to clients that operate within the aforementioned
industries they offer their services to clients that are
working on large scale projects and this is what generates
the company a profit.

Hertel has been in business for over 120 years, originally
supplying seals and insulation materials by the use of
ships. In the 1970’s Hertel was producing the majority of
its turn over from insulating navy vessels however during
this time there was a decrease in the frequency of marine
repairs which impacted Hertel’s turnover which resulted
in a large number of redundancies having to be made.
an expansion into Europoort (Rotterdam) allowed Hertel During expansions the economy is growing, this can be
to grow providing oil and petrochemicals, originally in evidenced by increases in employment, industrial
the Netherlands and then Europe. This is why Hertel has production, international trade and personal incomes for
so many disciplines in the industrial service industry. individuals within a household. However during
recessions the economy is diminishing as the above
Hertel has established operations in 18 different
factors experience decreases. Expansion is measured
countries, these countries include; the UK, Bahrain,
from the trough of the previous business cycle to the
Thailand and Australia. Within the UK Hertel operate
peak of the current business cycle and the opposite is said
from Middlesbrough (Head Office), Grimsby, Pembroke,
for a recession. It is likely for inflation to decrease during
Runcorn and Westlakes.
recessions and to increase during expansions this is
because real terms take inflation into account and has
been adjusted to account for it. Changes in real terms
then exclude the effect of inflation and so there will be
some “spacre capacity.” If inflation is high it will
negatively effect hertel as they would need to change
their prices more regularly however since a majority of
hertels incomes is produced from government contracts,

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June 22, 2017
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