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Unit 1 - Assignment 3: Definition of innovation and enterprise DISTINCTION A*

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Unit 1 - Assignment 3: Definition of innovation and enterprise DISTINCTION A*

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Defi nition of innovation and enterprise

Innovation — where a business tries to improve the product or their
service by developing new ideas and new concepts, which are going to
be benefi cial for the business and expanding the range of products a
business could sell, this helps the pricing as this would promote the
growth of the business and give customer a wider range to choose from
their ideal company.


Enterprise — is a project for a business or a business taking on a
new project. an example of enterprise would be the someone
taking initiative to start a brand-new business,

What is Apple and its innovation

Apple is a hardware and software company best known for
selling personal computers, 'Phone, iPad and other
innovative product marketing strategies for the products.
Via Apples creativity has been successfully developing new
ideas through innovation for example with the iPad, mac book
and apple watch. Both, with every monthly and annul updates
with a variety of software updates on the computer and
phones itself.
• The slogan 'think diff erent' of apple inspires all staff s the
business to be innovative. Every ye ar A pp le s h as sp en t o ve r 1 9
b il li on o nl y o n d ev el op me n t an d for res ear ch. A pp le
acknowledges and has spent a lot of money in innovation,
because innovation requires, a lot of funding, and most of it goes
to the creativity sector of apple therefore, apple protects and
encourages all the innovators in the business. Apple supports
diversity in the workplace as people from diff erent backgrounds
pick out things diff erently, so that innovative innovations can be
generated if diverse thoughts are involved.

Examples of apple using innovations

, iTunes - One of the very first apples innovations which was introduced
on January 9, 2001. iTunes is a media player computer platform used
for playing, downloading and saving songs and videos files on phone
or laptop. It also works on iPod, iPhone and iPad devices. • iPad—the
iPad was announced on January 27, 2010, by Steve jobs. iPad is a line
of tablets designed and marketed by apple. Primarily used for media
platform, movies, music, games, apps and to browse online content.
The size and weight of iPad weighs between a mobile phone and a
laptop. • Apple watch — apple watch is a smartwatch and great for
many abilities of being convenient, such as a remote control for music
or tv or using apple to pay just with your wrist. Also, while its an
excellent smartwatch, it is also a great health tool, apple watch give
feedback on your heart, stress and activity levels in real time. And it
benefits to those who do lot of workout as it also tracks heartbeats
and how many calories you burn.

Apple and enterprise

• The youth vote: Enterprise is about generating new ideas and
creating jobs for the younger generation of employees making their
way into their careers have grown up and continue to use the same
devices, equipment's and other technology they see at work. •
partnership: apple is trying to drive its company, first with the iPhone
and now with the MacBook and more towards other enterprises. to
date, they have several major collaborations such as Nike, that serve
as excellent evidence that apple can and does operate in enterprising.

MS) Analyse how successful the use of innovation and enterprise has
been for a given business.

D4) Justify the use of innovation and enterprise for a business in
relation to its changing market and environment.

Introduction: For my m5 and d4 task I am going to be discussing
innovation and enterprise of apple. For M5 I will analyse innovations
and enterprise has helped the success of apple and for D4 I will be
justifying how the apple has the changed the market environment by
the use of the innovation also giving the advantages of the
innovations by apple.

iMac: Apple was first introduced in 1976 April 1' by Steve jobs. Also
introduced the first iMac computer designed by Steve wozniak. Soon

Document information

Uploaded on
April 10, 2022
Number of pages
6
Written in
2021/2022
Type
Lecture notes
Professor(s)
Zahida
Contains
All classes

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