UNIT 5 - Cultural Differences Affecting International Businesses

CULTURAL
DIFFERENCES
AFFECTING
INTERNATIONAL
BUSINESSES
U N I T 5 I N T E R N AT I O N A L B U S I N E SS
S T U D E N T: W I L L I A M A X E L BY N O
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,• As a result of Globalisation, there
has been an increase between
close interactions of firms from
different countries. Therefore
many different ideas are
beginning to have major
influences on International
business such as Culture which is
also seen in behavioural changes
and different assumptions
different countries make.

, HOW DOES CULTURE INFLUENCE
INTERNATIONAL BUSINESS?

Ethnical Social
Langua
Make – Structur Religio
ge
Up es
Attitude
Attitude Openn
s to
Values s to ss to
Busines
Work Change
s