Please check the examination details below before entering your candidate information
Candidate surname Other names
Centre Number Candidate Number
Pearson Edexcel Level 3 GCE
Wednesday 13 May 2026 Mark Scheme (Results)
Afternoon (Time: 2 hours) Paper
reference 9BS0/01
Business
Advanced
PAPER 1: Marketing, people and global businesses
Summer 2026
You must have: Total Marks
Source Booklet (enclosed)
Instructions
•• Use black ink or ball-point pen.
Fill in the boxes at the top of this page with your name,
centre number and candidate number.
•• There are two sections in this question paper.
Answer all questions.
• Answer the questions in the spaces provided
– there may be more space than you need.
Information
•• The total mark for this paper is 100. Pearson Edexcel GCE A Level in Business
The marks for each question are shown in brackets
– use this as a guide as to how much time to spend on each question.
Marketing, People, and Global Business
• You may use a calculator. 9BS0/01
Advice
•• Read each question carefully before you start to answer it.
Try to answer every question.
• Check your answers if you have time at the end.
Turn over
P82489APearson Education Ltd.
P:1/1/1/1/1/1/1
*P82489A0124*
, Edexcel and BTEC Qualifications
Answer ALL questions.
SECTION A
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
Read Extracts A to D in the Source Booklet before answering Question 1. Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding body. We
provide a wide range of qualifications including academic, vocational, occupational and
Write your answers in the spaces provided. es r further information visit our qualifications websites at
or t in touch with us using the
1 (a) Using the data in Extract A, calculate the difference in the percentage growth of
ct
convenience stores from 2015 to 2020 and the percentage growth from 2020 to
2025. State your answer to 2 decimal places. You are advised to show your working.
(4)
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Pearson: helping people progress, everywhere
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Pearson aspires to be the world’s leading learning company. Our aim is to help
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . everyone progress in their lives through education. We believe in every kind of learning,
for all kinds of people, wherever they are in the world. We’ve been involved in education
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for over 150 years, and by working across 70 countries, in 100 languages, we have built
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achievement through innovation in education. Find out more about how we can help
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you and your students at:
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................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
June 2026
Question Paper Log Number P82489A
Publication Code 9BS0_01_2606_MS
All the material in this publication is
Pearson Education Ltd
2
*P82489A0224*
, General Marking Guidance
(b) Explain one reason why One Stop may have replaced its own-brand products
with those of Tesco. • All candidates must receive the same treatment. Examiners must mark the first candidate in
(4) exactly the same way as they mark the last.
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
• Mark schemes should be applied positively. Candidates must be rewarded for what they have
shown they can do rather than penalised for omissions.
• Examiners should mark according to the mark scheme not according to their perception of
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . where the grade boundaries may lie.
• There is no ceiling on achievement. All marks on the mark scheme should be used appropriately.
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• All the marks on the mark scheme are designed to be awarded. Examiners should always award
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . full marks if deserved, i.e. if the answer matches the mark scheme. Examiners should also be
prepared to award zero marks if the candidate’s response is not worthy of credit according to the
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
mark scheme.
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• Where some judgement is required, mark schemes will provide the principles by which marks
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will be awarded and exemplification may be limited.
• When examiners are in doubt regarding the application of the mark scheme to a candidate’s
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response, the team leader must be consulted.
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . • Crossed out work should be marked UNLESS the candidate has replaced it with an alternative
response.
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................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
3
*P82489A0324* Turn over
, Question
Answer Mark
Assess the benefit to SPAR UK of its market positioning. Number
(10) 1(a) Knowledge 1, Application 3
es
Quantitative skills assessed:
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . QS2: calculate, use and understand percentages and percentage changes
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Knowledge: 1 mark for calculation of percentage growth/change •
Difference between figures/original figure x 100
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Application: up to 3 marks for
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• (6700 – 5400)/5400 x 100 = 24.07% (24. or 24)
• (8900 – 6700)/6700 x 100 = 32.84% (32. or 33)
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
• Difference = 8.77% or 8.76% (due to unrounded working)
ad
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NB: if the only answer given is 8.77% or 8.77 or 8.76% or 8.76,
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . award 4 marks. If the only answer given is 8.7658% or 8.7658, award
3 marks.
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(4)
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Question
Answer Mark
Number
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1(b) Knowledge 1, Application 2, Analysis 1
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gr
Knowledge/understanding: 1 mark for knowledge of branding or
types of branding or benefits of branding
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• A brand is a name, symbol, design or slogan that distinguishes a
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product or service from its competitors
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• Own branding is products marketed under the brand name of a
retailer, like a supermarket, rather than the name of the
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . manufacturer
• Understanding of a reason e.g. Tesco brand is established and
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . well known
Application: up to 2 marks for e.g.
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . • Tesco owns One Stop/One Stop is a subsidiary of Tesco
st
• One Stop will no longer sell its own brand products
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• 95% of products from Tesco
• Examples of Tesco own brands e.g. Finest
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Analysis: 1 mark for e.g.
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• One benefit could be increased sales as Tesco branded products
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are a nationally recognised brand and will be familiar to One
Stop customers, potentially increasing sales
be
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . • Added value through convenience as customers can buy some
Tesco products from One Stop instead of needing to visit a Tesco
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . supermarket. This could increase One Stop sales.
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (4)
4
*P82489A0424*
Candidate surname Other names
Centre Number Candidate Number
Pearson Edexcel Level 3 GCE
Wednesday 13 May 2026 Mark Scheme (Results)
Afternoon (Time: 2 hours) Paper
reference 9BS0/01
Business
Advanced
PAPER 1: Marketing, people and global businesses
Summer 2026
You must have: Total Marks
Source Booklet (enclosed)
Instructions
•• Use black ink or ball-point pen.
Fill in the boxes at the top of this page with your name,
centre number and candidate number.
•• There are two sections in this question paper.
Answer all questions.
• Answer the questions in the spaces provided
– there may be more space than you need.
Information
•• The total mark for this paper is 100. Pearson Edexcel GCE A Level in Business
The marks for each question are shown in brackets
– use this as a guide as to how much time to spend on each question.
Marketing, People, and Global Business
• You may use a calculator. 9BS0/01
Advice
•• Read each question carefully before you start to answer it.
Try to answer every question.
• Check your answers if you have time at the end.
Turn over
P82489APearson Education Ltd.
P:1/1/1/1/1/1/1
*P82489A0124*
, Edexcel and BTEC Qualifications
Answer ALL questions.
SECTION A
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
Read Extracts A to D in the Source Booklet before answering Question 1. Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding body. We
provide a wide range of qualifications including academic, vocational, occupational and
Write your answers in the spaces provided. es r further information visit our qualifications websites at
or t in touch with us using the
1 (a) Using the data in Extract A, calculate the difference in the percentage growth of
ct
convenience stores from 2015 to 2020 and the percentage growth from 2020 to
2025. State your answer to 2 decimal places. You are advised to show your working.
(4)
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ......................................................................................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Pearson: helping people progress, everywhere
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Pearson aspires to be the world’s leading learning company. Our aim is to help
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for all kinds of people, wherever they are in the world. We’ve been involved in education
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for over 150 years, and by working across 70 countries, in 100 languages, we have built
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achievement through innovation in education. Find out more about how we can help
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you and your students at:
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June 2026
Question Paper Log Number P82489A
Publication Code 9BS0_01_2606_MS
All the material in this publication is
Pearson Education Ltd
2
*P82489A0224*
, General Marking Guidance
(b) Explain one reason why One Stop may have replaced its own-brand products
with those of Tesco. • All candidates must receive the same treatment. Examiners must mark the first candidate in
(4) exactly the same way as they mark the last.
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
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• Mark schemes should be applied positively. Candidates must be rewarded for what they have
shown they can do rather than penalised for omissions.
• Examiners should mark according to the mark scheme not according to their perception of
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................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ............................................................................................................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . where the grade boundaries may lie.
• There is no ceiling on achievement. All marks on the mark scheme should be used appropriately.
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• All the marks on the mark scheme are designed to be awarded. Examiners should always award
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prepared to award zero marks if the candidate’s response is not worthy of credit according to the
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mark scheme.
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• Where some judgement is required, mark schemes will provide the principles by which marks
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will be awarded and exemplification may be limited.
• When examiners are in doubt regarding the application of the mark scheme to a candidate’s
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response, the team leader must be consulted.
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response.
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3
*P82489A0324* Turn over
, Question
Answer Mark
Assess the benefit to SPAR UK of its market positioning. Number
(10) 1(a) Knowledge 1, Application 3
es
Quantitative skills assessed:
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA DO NOT WRITE IN THIS AREA
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Difference between figures/original figure x 100
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Application: up to 3 marks for
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• (6700 – 5400)/5400 x 100 = 24.07% (24. or 24)
• (8900 – 6700)/6700 x 100 = 32.84% (32. or 33)
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• Difference = 8.77% or 8.76% (due to unrounded working)
ad
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NB: if the only answer given is 8.77% or 8.77 or 8.76% or 8.76,
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3 marks.
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(4)
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Question
Answer Mark
Number
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1(b) Knowledge 1, Application 2, Analysis 1
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gr
Knowledge/understanding: 1 mark for knowledge of branding or
types of branding or benefits of branding
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• A brand is a name, symbol, design or slogan that distinguishes a
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product or service from its competitors
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• Own branding is products marketed under the brand name of a
retailer, like a supermarket, rather than the name of the
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• Understanding of a reason e.g. Tesco brand is established and
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Application: up to 2 marks for e.g.
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st
• One Stop will no longer sell its own brand products
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• 95% of products from Tesco
• Examples of Tesco own brands e.g. Finest
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Analysis: 1 mark for e.g.
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• One benefit could be increased sales as Tesco branded products
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are a nationally recognised brand and will be familiar to One
Stop customers, potentially increasing sales
be
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Tesco products from One Stop instead of needing to visit a Tesco
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4
*P82489A0424*
